Mediascope Publicitas OOH enters Delhi with mall rights

In OOH News By VJ Media Bureau - August 08, 2013

The OOH agency won the sole marketing rights for all media formats available at two prominent malls

Message in a bottle

In Digital OOH By Bhawana Anand - July 28, 2013

john st., a Canada based independent agency, developed an innovative but simple campaign called'Stop the Drop' to raise awareness on dropping water levels.

ABP's high decibel OOH show

In OOH News By Bhawana Anand - June 26, 2013

ABP News channel along with their OOH agency Milestone Brandcom rolled out an empowering campaign to establish the brand identity. The highly visible campaign became the talk of the town and also the debate show of the channel'Maha-Behas'.

The 'Why' and 'How' behind Mushrooming specialist agencies

In OOH News By Reena Mehta - June 21, 2013

Last few years have seen a sudden mushrooming of specialist agencies in the outdoor space. Outdoor Asia puts agency wallas - big and small - in an analytical mood to reason out this trend and suggest the way forward.

Cheil Worldwide SW Asia gets new talent

In OOH News By VJ Media Bureau - June 19, 2013

The agency has brought in Anupama Ramaswamy and Simran Sahni as Group Creative Directors to add firepower to recent expansion in creative & digital.

Rudolf Fernando appointed as National Head of Global Advertisers

In OOH News By VJ Media Bureau - June 10, 2013

The former All India President of Navabharat Group begins his new journey with India's premier outdoor agency, Global Advertisers.

OAC 2013 announces Agnello Dias as Jury Chairman- Creative

In OOH News By VJ Media Bureau - May 28, 2013

Ranked among the top creative names worldwide, Agnello Dias will be judging the creative show in the 9th edition of Outdoor Advertising Convention to be held on July 5 & 6, 2013 in Goa.

Grey Spain's secret message for kids

In Campaigns By Bhawana Anand - May 20, 2013

The advertising agency uses Lenticular Printing to create an innovative secret campaign for Anar Foundation, by sending out a message on the issue of child abuse for children only.

Vikas Nowal to sign off from DDB MudraMax

In OOH News By VJ Media Bureau - May 07, 2013

After 3 years with the outdoor specialist agency, Vikas now plans to start his own venture, which will disclosed in the next 10 days.

KFC spreads its WOW menu outdoors

In Campaigns By Bhawana Anand - May 02, 2013

In association with agency Kinetic, KFC rolled out a campaign across 22 cities to make a loud announcement regarding its new WOW prices, targetting the existing audience as well as tapping new ones.