Results For "Affirm"
16 News Found
Rail media operators handling ‘Essential Services’ approach Board for 18-month waiver of license fee, other charges
In OOH News By Rajiv Raghunath - June 20, 2020
The media operators reaffirm commitment to run the AV public address systems & electronic display boards at stations, but seek Railway Board’s support for the firms to tide over the adverse business conditions
Dalmia Cement reaffirms commitment to the nation with new brand positioning
In OOH News By M4G Bureau - September 18, 2019
‘Future Today’, the new brand positioning is planned to be strengthened with 360-degree marketing plan
DTC to put 1,000 new buses into service, boost bus branding opportunities
In OOH News By Bhawana Anand - June 06, 2017
DTC sources have affirmed that the new buses will be open for branding and that a tender for bus branding will be floated once the buses are put into service. The typical branding opportunities would be exterior branding, grab handle branding, back portion of driver's seat.
Srishti Communications takes up associate sponsorship of OAC second year in a row
In OOH News By VJ Media Bureau - May 18, 2016
S Kumar, MD, Srishti Communications reaffirms that knowledge is the critical source of cutting-edge ideas and solutions. The OAC is a compelling opportunity for the OOH industry leaders and professionals to gain significant insights into current trends and future possibilities in the OOH space
IOAA reaffirms strong action against illegal OOH media
In OOH News By VJ Media Bureau - June 19, 2015
The Association will set up a Legal Cell
Globally, revenues from digital have doubled in 3 years: Olivier Heroguelle
In Viewpoints By M4G Bureau - October 13, 2014
JCDecaux India has taken affirming steps in the digital OOH space in India by introducing digital assets at Kempegowda International Airport (KIA) Bengaluru where the firm holds exclusive advertising rights. This new array of media includes assets like a mega video wall, 6 digital MUPIs, 16 Pole Mounted Digital MUPI's and 8 digital suspended screens located throughout the Domestic Departure Retail Zone 1, Domestic Security Hold area and Domestic Arrival corridor, respectively.
JCDecaux has rich expertise in managing airport digital media worldwide. However, it wouldn't be wrong to say that the Indian market differs from markets overseas and so there are unique challenges too, springing from advertisers' mind-sets, consumer outlook, local conditions, etc. Olivier Heroguelle, MD, JCDecaux India talks about the company's foray into the DOOH space in India in conversation with Bhawana Anand of Outdoor Asia. Edited excerpts of the interview: