Backlite Media, Meraas extend advertising partnership to 4 Dubai OOH destinations

In Digital OOH By M4G Bureau - February 18, 2019

Al Seef, City Walk, La Mer and The Beach to now benefit from the technicolour advertising displays BackLite Media have been bringing to Meraas’ destinations for three years

Passenger traffic up at Srinagar airport

In OOH News By M4G Bureau - February 18, 2019

Passenger traffic increase at the airport in 2018 is one of the highest in the northern region

OOH to grow at 11% in 2019: Pitch Madison Advertising Report 2019

In Research By M4G Bureau - February 14, 2019

Organised retail, consumer services and real estate categories are the major contributors to the OOH pie

Enkon in pact with Spencer’s Retail for shopping cart branding

In OOH News By Bhawana Anand - February 13, 2019

Some 8,000 shopping carts will have static and digital advertising displays

‘Transit format is cost effective, delivers better ROI’

In Viewpoints By Bhawana Anand - February 12, 2019

Dev Banerjee, Director, Buymediaspace, the latest entrant to transit advertising, shares his perspective on what makes transit format branding more effective than vanilla campaigns

1st Transit Media Talks to discuss govt publicity spends

In OOH News By M4G Bureau - February 12, 2019

The dedicated session on the theme will be addressed by Amit Kapoor, Director, US Advertising, a fast growing OOH firm that has handled some of the high profile government publicity campaigns

No respite for Bengaluru OOH yet

In OOH News By M4G Bureau - February 08, 2019

BBMP has obtained a stay on HC order to bring back advertising on authorised outdoor media in the city

Karnataka High Court quashes ban on outdoor advertising display in Bengaluru

In OOH News By M4G Bureau - February 07, 2019

Authorised media permitted to display advertisements as under Advertisement Bye-laws 2006

Orango Solutions unveils video wall inside Varanasi airport

In Digital OOH By Bhawana Anand - February 06, 2019

Aaj Tak has taken up the media exclusively for its own brand advertising and content display for a period of 6 months

Nancy Fletcher to bow out of OAAA in end-2019

In OOH News By M4G Bureau - February 05, 2019

She has been with the association since 1991