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Home » OOH News » Taxitop Media gears up with new partnerships
Taxitop Media gears up with new partnerships

By Pray Jani - June 12, 2020

The OOH media firm expands its horizon of services through multiple collaborations

Taxitop Media, a start-up offering cab branding services, expands its services’ network by signing three new agreements post lockdown. The pacts were signed with Graphixstory, Planmyad and Ezy Mov.

The OOH agency partnered with Graphoxstory, a creative firm, to add innovate techniques to its business.

Ezy Mov is the first ever wheelchair taxi service provider for differently abled and senior citizens. Deal with Ezy Mov will help Taxitop Media to add different type of audience. Talking about the collaboration, Harsh Vardhan Mahipal, Founder, TaxiTop Media, said, “Such taxi has been there in the western market for quite a while, which helps stress free travel.” “From this partnership, we look to attract brands that strongly focus on corporate social responsibility and give them a unique media option where they can sponsor an entire taxi on  Ezy Mov’s service network.

Taxitop Media’s partnership with Planmyad will offer its existing clients to the media planning company thus increasing TaxiTop’s revenue. In exchange, the pact will strengthen Planmyad’s platform with the inclusion of transit media services to its basket.  Sharing his excitement on the partnership with Taxitop Media, Nipun Kochar, Founder, Planmyad said, “We are excited to partner with Harsh and Taxitop Media team. They are doing commendable job and we are sure our partnership will go a long way to bring digitalisation in the industry.”

Harsh believes that these strategic collaborations will keep them ahead of the competition by widening their services, audience database and touchpoints to make sale.

Speaking on the power and demand of DOOH with reference to transit media services after lockdown, Harsh Vardhan Mahipal, said, “We strongly feel that there will be an increase in demand of DOOH services from our agency. So, we ensure our clients to provide them a complete transit DOOH experience with these new deals and few more in the pipeline”.

Also, the company has been able to focus on getting their programmatic DOOH (pDOOH) network ready for new collaborations in future.

 

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