OOH News
Lloyd Mathias to anchor brand leaders panel discussion at OAC 2019
By M4G Bureau - July 15, 2019
The discussion will centre on ‘How OOH builds unmissable brand visibility’
Coca-Cola ties up with ICC to spread the cricket fizz
By Bhawana Anand - July 15, 2019
The cola major launched on-ground activations in multiple countries in partnership with the ICC, to ride high on cricket fans’ sentiments during the World Cup season
Goa’s hoarding owners still facing uncertainties
By Pray Jani - July 15, 2019
A middle ground is yet to be found between the hoarding owners of Goa and the policy makers with regard to the implementation of the new policy
Tarun Jha, Head - Marketing and Product, Skoda Auto India to speak at OAC 2019
By M4G Bureau - July 12, 2019
Tarun Jha will be participating in a panel discussion on ‘How OOH makes brands simply unmissable’
Alok Jalan to address OAC 2019 on pathways to achieve quantum OOH growth
By M4G Bureau - July 12, 2019
Alok Jalan, MD, Laqshya Media Group will be making the presentation jointly with Sai Nagesh, Chief Strategy Officer, Laqshya Media
Talon acquires Grand Visual Agency & OOH ad tech provider QDOT
By M4G Bureau - July 12, 2019
The strategic acquisition of digital OOH creative services specialist Grand Visual and its digital OOH ad tech provider QDOT will enable Talon to further enhance its abilities across the US
Shout Media appoints Edge1 to manage its ambient OOH media sites
By M4G Bureau - July 11, 2019
New Zealand based Shout Media is implementing Edge1 Outdoor Advertising Media Platform to manage its OOH media sites
Airport Authority of India ED-Commercial K L Sharma to speak at OAC 2019
By M4G Bureau - July 11, 2019
K L Sharma will be addressing the 15th Outdoor Advertising Convention (OAC) on the theme of ‘‘Airport expansion plans – what’s there in it for advertising industry’
Carat India wins media duties of ACCA
By M4G Bureau - July 11, 2019
The account, won following a multi-agency pitch, will be serviced from the agency’s Mumbai office
Dr Mohit Dubey, CEO, Atal Incubation Centre (AIC), MIT-ADT University to speak at OAC 2019
By M4G Bureau - July 10, 2019
Dr Dubey will be sharing his perspectives on the theme of ‘Building a tech startup ecosystem for OOH & driving entrepreneurship’
