OOH News
Another tender published for Indore station
By M4G Bureau - January 08, 2020
Sole advertising rights offered for platform no. 04 of Indore station
“DOOH has always been a part of the plan” says Atul Shrivastava
By Bhawana Anand - January 08, 2020
The media conglomerate plans to invest in DOOH media in Chennai commanding 35 per cent share in the overall market
Storia® Foods & Beverages appoints Kiran Giradkar as Strategic Head- Marketing & Communications
By M4G Bureau - January 07, 2020
Prior to joining Storia®, he was the Head of Marketing at Bisleri International Pvt Ltd
DAN elevates Sidharth Rao to Chairman, Happy mcgarrybowen & Dentsu Webchutney
By M4G Bureau - January 07, 2020
The announcement also reinforces DAN's legacy to retain all its agency founders who chose to partner and participate with the network through various strategic acquisitions.
GoaMiles keen to tap cab-top DOOH media business
By Pray Jani - January 07, 2020
With the Goa state govt expressing interest in DOOH and with no other players currently operating in the state, GoaMiles, the regional cab hiring app, is keen to leverage the opportunities in cab-top DOOH media.
Will wi-fi on board Metro trains alter ad consumption patterns?
By Bhawana Anand - January 07, 2020
Media concessionaires operating on DMRC networks have mixed views on the likely impact on ad consumption
Dentsu India Slingshot wins Creative & Media mandate for JBL and Harman Kardon
By Pray Jani - January 06, 2020
The agency will take over marketing communication for Harman International Industry Inc’s subsidiaries
Mumbai Central division of western railway to give ad rights
By M4G Bureau - January 06, 2020
Multiple stations in tenders for advertising rights along the western line of Mumbai suburban rail.
Starcom bags the INR 100 crore upGrad account
By M4G Bureau - January 06, 2020
upGrad is in the process of charting out an ambitious branding and communication roadmap
Housing scheme central to BJP OOH campaign ahead of Delhi polls
By M4G Bureau - January 06, 2020
The campaign has been targeted at potential beneficiaries of the Pradhan Mantri Awas Yojna (Urban)
