Goafest 2026 is co-hosted by The Advertising Agencies Association of India (AAAI) and The Advertising Club (TAC).
The city’s metro system spans 55 stations covering about 68 kilometres in total.
Total projected revenue to the Authority, including State GST, is expected to exceed ₹250 crore over the duration of the contract.
The tender covers co-branding and inside advertising opportunities across Corridor-1 of the Kanpur Metro network.
Creativity has often a contentious area in OOH- a long standing lament being the absence of a creative approach exclusively for OOH. And now when it...
As Digital Out-of-Home scales across smarter infrastructure and data-driven ecosystems, media leaders highlight how technology, content design and contextual intelligence are shaping the medium’s next creative...
As DOOH evolves into a context-driven, intelligence-led medium, media owners explore how design thinking, cultural relevance and spatial integration are redefining creative impact.
Aman Nanda, CSO & Head of Marketing, Times OOH, pens down his thoughts on OOH, exploring how a digital-blackout break revealed the profound "waiting economy" and...
The new solutions – Indoor Transparent LED offers ultra-high brightness for shopfronts, while the lightweight RTS Series delivers flexible, right-angle display solutions for large-scale installations.
The Mumbai Experience Centre has been designed as an immersive, hands-on space where customers, partners, consultants, and industry professionals can experience Orion LED’s advanced display technologies...
The activation is executed by MOMS Outdoor
The Astral brand uses a larger-than-life outdoor installation to dramatise the strength of its wood adhesives.
Created by McCann NZ bold red billboards featuring iconic menu names turn simplicity into a powerful brand reminder across New...
By syncing creative delivery with local heatwaves, the brewing giant ensures its messaging hits peak relevance exactly when consumers are...
The campaign is executed by WPP Media`
New research from Accretive reveals while OOH Ad spend in US is increasing, there are still barriers for OOH investment
Chirag Shah, Director of Lumocast, discusses the rapid shift from static to digital signage, highlighting the demand for real-time content...
She succeeds Gagandeep Bedi, who has been elevated to the role of APAC Marketing Strategy and Operations Lead, both reporting...
The city’s metro system spans 55 stations covering about 68 kilometres in total.
Mac Gangam, President, Shenzhen Atenti Technologies, shares insights from discussions with industry stakeholders at the expo.
WOW Advertisement manages the large-format digital installation that lights up the city skyline every evening.
Hiscox and EE are the launch partners
Executed by 4creative, the 10-metre-wide installation features 3D-scanned statues of real activists to promote the new factual drama, 'Dirty Business'.
Created by BBH London, the bold outdoor rollout uses striking frozen imagery to spotlight the retailer’s commitment to price stability...
His appointment is expected to drive strategic growth for the footwear retailer’s diverse portfolio.