Bhogapuram marks Laqshya Media’s fourth airport property, expanding its presence across key airports while strengthening its long-standing partnership with GMR.
WhiteSquare is a Bahrain-based experience design studio building interactive, tech-driven installations for events, exhibitions and retail, working alongside its creative arm, Alt Space. Co-founders Vivek Sudarsanan...
PwC’s Global Entertainment & Media Outlook 2026–30: India perspective highlights how urbanisation, transit infrastructure, digital inventory and programmatic buying are reshaping India’s out-of-home advertising market.
Next in OOH Thought Leadership, Stephen Joseph, Group CEO of Ocean Outdoor, shares his perspective on how AI, data and creativity are converging to reshape DOOH,...
Media4Growth presents a new series ‘Lab Testing: The Way Ahead for LED Displays?’ looking at a simple question: should performance testing be mandatory for DOOH LED...
Introducing OOH Thought Leadership, a new M4G column series bringing sharp perspectives and informed viewpoints from the experts shaping the OOH industry. To open the series,...
In an interview with M4G, Abhinav Nagireddy, Founder and Managing Director, Iconic by One Vision, discusses the company’s growing DOOH network, its focus on premium mall...
As brands look for signage that grabs more attention, Signage Animator is offering hardware controllers that add movement and colour to existing signs, without needing new...
The five-year advertising opportunity covers a 30m x 3m digital display on the Sion-Panvel Highway.
UPMRC’s LKAR-11 tender offers a multi-format advertising opportunity across the Charbagh–Transport Nagar stretch, including station media and semi-naming rights.
For the second year running, Trip.com has transformed Singapore’s Dhoby Ghaut MRT station into an immersive travel experience, inviting commuters...
The OOH innovations are conceptualised and executed across Delhi, Lucknow and Patna by Coral Media
With a series of sharply relatable messages placed inside Delhi Metro coaches, YesMadam uses everyday anxieties around work, money, relationships...
For Season 2 of Netflix’s The Gentlemen, a field near the Gatwick flight path became an unexpected OOH canvas, with...
With its latest Vigil Aunty campaign, HDFC Bank uses a familiar public space and a playful visual to bring its...
Vistar's expansion introduces Vistar’s full suite of cutting-edge solutions to Japan, including a digital OOH dedicated demand-side platform (DSP), supply-side...
Changes to the screen's format come into effect from January 2027, 10 years after Piccadilly Lights relaunched following a nine-month...
With its SME IPO set to open on September 11, Century Business Media is looking to leverage the public listing...
In this candid column first published in the August edition of Outdoor Asia, Noomi Mehta, Chairman of the Board at...
The Commissioner of the Bengaluru Central City Corporation has directed the removal of unauthorized advertisement boards across all six divisions,...
The Media4growth series on ‘Lab Testing: The Way Ahead for LED Displays?’ continues with Rajneesh Rawat, Managing Director at Orion...
Lab Testing: The Way Ahead for LED Displays? continues with Gangasagar Amula, Director at Absen India, who shares his take...
Conceptualised by Mark Creative Agency, the campaign used a Telugu cultural icon to create curiosity around the brand’s launch in...
This campaign is executed in collaboration between Rodeo, Naga DDB Tribal and Publicis Media
In the next conversation, as part of the M4G series, ‘Lab Testing: The Way Ahead for LED Displays?’ Aarun Poojary...