Laqshya Media Group’s Yuvrraj Agarwaal builds the case in his own words for landmark sites powered by algorithms, AI, and imagination - where visibility meets precision.
WOO now has nearly 300 members from around the world
The sites, spread across stations including Srinagar Central, Banihal and Baramulla, will feature a mix of unipoles, static hoardings and digital LED screens.
The branding and advertising rights for this station is managed by Times OOH.
Noomi Mehta, an OOH veteran and Chairman of the Board at Selvel One Group, shares his thoughts in his words on how to map your way...
Drawing from global examples, Dino Burbidge explained the principles behind OOH that truly works.
The contract is for 67 metro stations with Rs. 700 Cr revenue potential
Aman Nanda shares his perspective on how transit OOH is evolving from advertising to urban storytelling.
Matthew Dearden, CEO of Alight Media, shared his insights on why DOOH is becoming a powerful tool for small businesses.
Dipankar Sanyal, CEO of Platinum Communications, shared his insights on why India needs its own iconic OOH destinations.
Strategic placement of these billboards in high-traffic areas, as seen with the bustling street scene captured at night, ensures maximum...
The campaign creatives feature actresses Tamannaah Bhatia and Diana Penty, who headline the series.
The campaign is live across 40 Indian cities
The campaign built intrigue with hard-hitting messages such as “Atul’s wife is missing…” and “Nikhil’s wife is missing…” splashed across...
These crisp, real-world prompts are paired with bold, minimal visuals like a runner mid-stride or a person stretching to instantly...
The campaign is executed in partnership with DOOHIT
Founded in 2015, Movia has built its reputation as a pioneer in mobile OOH, using delivery vehicles as moving billboards...
The campaign is executed by Platinum Outdoor.
The Forum is being held from November 5-7.
The installation is placed at Carter Road in Mumbai
In the interim, Manish will also continue to lead the Digital & Technology mandate until a new leader is announced.
The initiative aims to streamline enforcement, ensure compliance with local advertising rules, and increase revenue collection.
The rights have been awarded by Northern Railways
These installations wrap around digital screens and feature sensory elements, including an atomiser that releases fragrance for passersby, transforming store...
Brought to life at Baoshan No.2 Central Primary School in Shanghai, the playground turns every LEGO-inspired shape into a tool...