DOOH in Australia continues to dominate, now accounting for 76.3% of the total net media revenue year-to-date, up from 74.5%* last year.
The agency’s ongoing trajectory remains unabated, marked by a surge in brand campaign awards, market expansion, and investment in expert talent.
This marks the second consecutive term Chitra Painters has been awarded this railway tender.
The tender specifically covers four underground stations: Medical College, Agra College, Raja Ki Mandi, and R.B.S College.
Under this partnership, Signpost India will exclusively manage advertising across Cityflo's expanding fleet, currently operating in Mumbai, Hyderabad, Delhi NCR, and select emerging metros.
‘They can’t arrest this billboard’ harnesses “safety” of OOH spaces to call for restoration of the public’s democratic right to protest
Uttar Pradesh Metro Rail Corporation has announced significant e-tenders for co-branding, advertising, and semi-naming rights across metro stations and trains in Agra, Kanpur, and Lucknow.
This collaboration brings DoohClick’s full-stack ad management technology to Network X OOH’s expanding digital network - streamlining campaign execution, boosting reporting capabilities, and enabling scalable growth.
Women in WOO will set up an exclusive Mentoring program to support and grow Senior Female Leaders within OOH.
The 2025 WOO Expenditure survey captures expenditure globally for OOH across 2024 and give estimates of OOH expenditure for 2025. It is conducted by the use...
The campaign's key message, "Built for Worry-Free Business," directly targets the professional audience by promising reliability and peace of mind.
The campaign directly tackles the common anxieties users have about their digital privacy, positioning WhatsApp as a trusted, secure platform.
The campaign features billboards that seamlessly combine two of the company's most iconic devices.
The creative strategy is simple yet effective, capturing real, relatable Rakhi emotions and letting the chocolate box be the perfect...
This campaign was executed by RoshanSpace Brandcom in partnership with Obelus Events
The report is based on insights from both WARC and external research, providing an overview of the marketplace and deep...
Through the Graphics Experience Centre, Redington will bring together the latest innovations in HP Latex print technology, enabling its customers...
The company has installed 25 LED digital screens across key urban centers to expand its media offerings in the state.
The campaign is executed by MOMS Outdoor
The Western Line portion of the contract includes 29 stations, spanning from Churchgate to Virar. The Central Line rights encompass...
This partnership gives advertisers programmatic access for the first time, to 64 digital screens, generating on average over 41 million...
Released around Friendship Day, the campaign takes a direct jab at leading audio brand boAt, using clever wordplay to position...
Carried by IGP’s Gifting Ambassadors, these oversized totes weren’t just eye-catching props, they were moving reminders to start celebrating the...
With over 18 years of rich experience across digital, programmatic, and OOH media, Shivalika brings with her a deep understanding...
The activation, a collaboration with Shopify’s Shop app, utilizes a QR code and geogated technology.