Introducing OOH Thought Leadership, a new M4G column series bringing sharp perspectives and informed viewpoints from the experts shaping the OOH industry. To open the series,...
In an interview with M4G, Abhinav Nagireddy, Founder and Managing Director, Iconic by One Vision, discusses the company’s growing DOOH network, its focus on premium mall...
As brands look for signage that grabs more attention, Signage Animator is offering hardware controllers that add movement and colour to existing signs, without needing new...
The five-year advertising opportunity covers a 30m x 3m digital display on the Sion-Panvel Highway.
UPMRC’s LKAR-11 tender offers a multi-format advertising opportunity across the Charbagh–Transport Nagar stretch, including station media and semi-naming rights.
Running until 13th September, coverage will appear at scale across Ocean’s network of large format premium screens in key UK cities.
The mandate covers end-to-end media strategy, planning, buying and activation.
Fahim Batliwala, Chairman, Managing Director and Promoter, SIMCA Advertising Limited, shares his views on going public, future plans and shaping the future of OOH.
Raghu Khanna, Chairman and Managing Director of CASHurDRIVE Marketing Ltd., shares how taking the company public has changed the way he looks at growth, governance and...
The partnership kicks off with a massive outdoor blitz starring superstar Shah Rukh Khan. Spanning more than 70 billboards across Mumbai, Bengaluru, and Delhi in phase...
Bosch, in collaboration with Brand Street Integrated Consultancy Network, took its festive presence onto Kerala’s backwaters and turned traditional boats...
To participate, consumers simply scan a QR code on the hoarding, enter an IGP WhatsApp chatbot, answer a few playful...
Infinity Cars uses premium street-level OOH to put BMW in front of audiences across Vidhan Bhavan and Nariman Point in...
Ahead of Raksha Bandhan, Swiggy takes sibling teasing to the streets with a playful OOH execution that turns an everyday...
From audience-led planning and transit-focused media selection to executing 4,500+ sites across 25 cities, Narhari Rao, CBO, Say It Loud...
Next in Candid Chats@Backstage OAC 2026, Junaid Shaikh, Managing Director, RoshanSpace Brandcom, speaks about supporting OAC, creating memorable OOH spaces...
In an interview with M4G, Abhinav Nagireddy, Founder and Managing Director, Iconic by One Vision, discusses the company’s growing DOOH...
As brands look for signage that grabs more attention, Signage Animator is offering hardware controllers that add movement and colour...
The five-year advertising opportunity covers a 30m x 3m digital display on the Sion-Panvel Highway.
UPMRC’s LKAR-11 tender offers a multi-format advertising opportunity across the Charbagh–Transport Nagar stretch, including station media and semi-naming rights.
The campaign is executed by Coral Media
Season 2, Episode 1 of M4G Talkies features Praval Singh, VP of Marketing & Customer Experience at Zoho, in conversation...
After four decades, Dolmio’s much-loved puppet family returns in a larger-than-life OOH comeback, turning a familiar piece of brand nostalgia...
Prasenjit has held marketing and business strategy roles across organisations including TEN Sports Network, Videocon Consumer Durables, Reliance Digital Retail,...
Running until 13th September, coverage will appear at scale across Ocean’s network of large format premium screens in key UK...