M4G Bureau
Global spends on DOOH to grow at 10.1% until 2021
By M4G Bureau - November 26, 2018
Spending on traditional sites will start to decline from 2019 while spending on DOOH will continue to rise, according to a WARC report
A sneak peek of ‘Mirzapur’ on OOH
By M4G Bureau - November 26, 2018
Amazon Prime Video creates an OOH buzz across 10 major cities to promote the new web series
Now showing: ‘What the Folks!’ on tea cups!
By M4G Bureau - November 23, 2018
Dice Media along with CupShup leveraged cup branding to cover 200 corporates in 3 cities to promote the show
Jean-Charles Decaux to deliver the keynote in 60th FEPE International Congress in Dubai
By M4G Bureau - November 23, 2018
The Congress is now open for registrations
TDI International wins train wrap rights on DMRC Red Line
By M4G Bureau - November 22, 2018
The wrap rights are on 39 train sets – each having 6 rakes
National Geographic goes red in ‘monumental’ message
By M4G Bureau - November 22, 2018
The brand lights up iconic Indian monuments in red to drive home the need for preserving our planet
TeamViewer ties up with BenQ for digital signage support
By M4G Bureau - November 21, 2018
The technology partner will enable remote access to BenQ’s digital signage through the pre-installed TeamViewer QuickSupport agent
Vyoma Media’s new campaign focuses on rail travellers
By M4G Bureau - November 21, 2018
The company video features everyday commuters from across the country
Brands shine bright on JCDecaux India’s Citylights
By M4G Bureau - November 21, 2018
Cadbury, ITC Dark Fantasy, Nestle, Nova Milk, KRBL and Big Bazaar were among those who used street furniture to promote their festive offers
NR Delhi division to re-tender rights on WiFi hotspot, plastic bottle crushing units
By M4G Bureau - November 20, 2018
Due to non-participation from the industry, the authority will retender both properties with minor changes in the terms
The quirkier the better, says Chumbak’s first campaign
By M4G Bureau - November 20, 2018
Chumbak’s first campaign positions the brand as a celebration of the free-spirited and the colourful
Connect with the cuppa: SBI Life Insurance shows how
By M4G Bureau - November 19, 2018
As part of the ‘Main se Hum’ campaign, branding has been done in 8 lakh tea cups distributed among 75 leading corporate houses
Is BBMP missing large formats for citizen outreach initiatives?
By M4G Bureau - November 19, 2018
Social media is the only alternative for the urban local body to engage the people of Bengaluru for the city ranking survey
ColorJet India partners with Digital Hires
By M4G Bureau - November 19, 2018
Spain-based company Digital Hires will market and offer after- sales service for all the variants of digital printers
UK’s OOH revenues up 7.3% at £300 million
By M4G Bureau - November 17, 2018
For the first time this year, digital revenues account for 50% of total OOH revenues