Results For "Zero"
28 News Found
Zero Degree unveils large DOOH LED media in Kochi
In Digital OOH By M4G Bureau - November 06, 2023
The 15.24m x 6.096m state-of-the-art LED display is arguably the largest DOOH screen in Kerala
Ocean Outdoor UK adopts new sustainability strategy
In OOH News By M4G Bureau - September 25, 2023
Effective from January 2024, Ocean UK will pledge a percentage of its annual revenue to four critical marine based projects
JCDecaux unveils its Climate Strategy aimed at achieving Net Zero Carbon by 2050
In OOH News By M4G Bureau - June 08, 2023
This initiative reaffirms the JCDecaux Group's commitment to active participation in the fight against climate change by adopting eco-responsible practices
Volta joins Ad Net Zero as a Founding Partner for USA Chapter
In Digital OOH By M4G Bureau - February 08, 2023
Membership furthers Volta’s leadership role in the decarbonisation of digital media
Can this 3M pilot project on liner waste recycling become an industry practice?
In Research By N Jayalakshmi - October 07, 2022
A white paper by graphics major 3M pilot documents the processes and results of a pilot project initiated by the company. It highlights the why’s and how’s of recycling liner paper waste, a key element in large format graphics applications. The liner waste is potentially hazardous when dumped in landfills or incinerated. Liner recycling initiatives need to be scaled up to involve the entire ecosystem to make a meaningful difference.
‘There’s zero excuse for DOOH to not be an additive element to cities’
In Viewpoints By Rajiv Raghunath - May 27, 2022
Richard Malton, Chief Marketing Officer, Ocean Outdoor, UK shares his perspectives on OOH can transform cities directly or indirectly, in an interview with Rajiv Raghunath.
Where’s OOH headed in ‘God’s Own Country’?
In OOH News By Ria Banerjee - May 31, 2021
Kerala was among the first to be hit by the pandemic last year. As the state battles the second wave along with the rest of the country, the OOH operators there are fighting their own battle to survive and move past the crisis. Support from government, combined with a cautiously strategic approach by media owners, growth of DOOH, and a mutually supportive role played by all stakeholders, can help fuel the state’s OOH industry.
Bank of Baroda reaffirms customers’ confidence with an exclusive railway station branding
In Campaigns By Bhawana Anand - January 11, 2021
Dadar, a junction station has been zeroed upon as the branding destination to target Mumbaikars
20% of top OOH spenders are tech, D2C cos: OAAA report
In Research By M4G Bureau - December 21, 2020
The report also shows that OOH advertising was down 36% in Q3 2020, with cinema segment reporting zero revenues for the quarter
Zero Degree, K3A launch Outdoor Social Awareness Creative Campaign (OSACC) contest
In OOH News By Ria Banerjee - May 13, 2020
Winners of the contest will have their creatives displayed on Kochi Metro pillar media, apart from getting cash prizes