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7343 News Found
99Acres.com looks to rebuild OOH presence
In OOH News By Bhawana Anand - July 06, 2015
After getting overwhelming response on their last campaign launched in 2008, 99Acres.com, a real estate online portal, leveraged the OOH medium, this time on a much larger scale. Around 25-30% of the budget was channelled to this medium to create a localised approach as well as to support its 360 degree campaign. Sumeet Singh, Senior VP Marketing, Corporate Communications & Alliances, Info Edge India, shares the tale of their comeback on OOH in detail with Bhawana Anand.
Madison Media bags media AOR of Shaadi.com
In OOH News By VJ Media Bureau - July 03, 2015
The win including OOH duties
OAA 2015 Group B judging today
In OOH News By VJ Media Bureau - July 03, 2015
The Jury of the Outdoor Advertising Awards (OAA) 2015 meet in Mumbai to judge entries in Group B
Jealous 21 makes a style statement in Mumbai, Pune
In Campaigns By Preethika Kotian - July 03, 2015
Mumbai-based Jaaguar Media Solutions has executed the campaign
Orange Innovations boards Shatabdi trains with innovative media
In OOH News By Preethika Kotian - July 02, 2015
Northern Railway awarded the contract to Orange Innovations to install LCD screens on seat-backs of Shatabdi trains with the express purpose of offering high quality infotainment to passengers travelling on the premier trains. The screens also double up as OOH media for advertising.
R S Sodhi to deliver the valedictory address at OAC
In OOH News By VJ Media Bureau - July 02, 2015
Rupinder Singh Sodhi, Managing Director of Gujarat Cooperative Milk Marketing Federation Ltd (Amul), India's largest food products organisation with a turnover of around Rs 20,733 crore, will speak about the opportunities and challenges that underlie consumer engagement in the country, and how advertising can realise the goal while being socially responsible
Tom Goddard to speak on real-time OOH advertising at OAC
In OOH News By VJ Media Bureau - July 01, 2015
Tom Goddard, Non-Executive Chairman, Ocean Outdoor, UK, Executive Chairman, Digicom, UK & Vice President (International), FEPE, will provide a global perspective on how new technologies are transforming OOH advertising
Times OOH introduces toll free number for brands to access one-stop solutions
In OOH News By Preethika Kotian - July 01, 2015
This number will act as a bridge for brands to connect with the right audience at the right time and location. A plethora of brand solutions are thus in the brand basket by just making a call to the toll free number
Mauricio Sabogal to speak at OAC 2015
In OOH News By VJ Media Bureau - June 30, 2015
Mauricio Sabogal, Global CEO, Kinetic Worldwide, will speak on the theme'Are Digitally Empowered Consumers Changing OOH Environments Globally?'
Reliance Digital's laptop benches'Boot-up Your Life'
In OOH News By Preethika Kotian - June 30, 2015
Active Media Innovations installed benches at Worli Sea Face that looked like open laptops to promote Reliance digital's laptop festival