Goafest 2020 to be held from 2nd to 4th April next year

In OOH News By M4G Bureau - November 01, 2019

The 16th edition of the marquee show’s focus continues to remain on driving up the ante of scale, inclusivity knowledge sharing

W brand appreciates Women in you this festive season

In Campaigns By Bhawana Anand - October 31, 2019

Shot in Leh Ladakh, the campaign covered across the nation to capture the market share during festive season

KENT promotes CamEye with Balloon Tagging activity

In OOH News By M4G Bureau - October 31, 2019

Recently forayed into Automotive Security, KENT targets premium cars with targeted RWA activity

Greater Noida authority plans for rigid OOH process

In OOH News By M4G Bureau - October 31, 2019

A new template for information display to be issued for outdoor display media to ensure differentiation between legal and illegal media

Global ad investment forecast to grow 6% to $656 billion in 2020

In Research By M4G Bureau - October 30, 2019

Internet is the fastest growing ad medium in each sector except technology & electronics, where out of home (OOH) is set to rise fastest at 11.4%, says WARC Report

Panasonic to launch OOH LEDs soon

In OOH Solutions By Bhawana Anand - October 30, 2019

The company already ventured into DOOH industry with hardware & software is set to revolutionize the outdoor space with new LEDs

TaxiTop takes data driven approach for cab branding

In OOH News By Pray Jani - October 30, 2019

A Kolkata based start-up enters in the transit business offering DOOH with economical costing

‘OOH an organic choice in our media planning’: Sagar Kocchar

In Viewpoints By Bhawana Anand & Pray Jani - October 29, 2019

Sagar Kochhar, Chief Marketing Officer, Rebel Foods highlights the tangible outcomes from OOH advertising and the media preferences of the brand

Weekly OOH News Round up

In Gallery By - October 26, 2019

Find out what made headlines this week

With the Diwali spirit in the air, Kitkat launches new flavour

In Campaigns By Pray Jani - October 25, 2019

Using OOH platform, Kitkat announces its latest “Rich Chocolate Fudge” to target Diwali customers