Results For "OAC"
552 News Found
Railways is ushering in OOH industry friendly policies: Dr Anup Dayanand Sadhu
In Viewpoints By M4G Bureau - October 10, 2014
Dr Sadhu explained how stations (hoardings, CCTV, dual display system, PA Systems), trains (vinyl wrapping of coaches, on-board infotainment), stationary items and level crossing gates are potential areas for revenue generation
OOH delivers the multiplier effect: Samir Miglani
In Viewpoints By M4G Bureau - September 12, 2014
Telecom major Uninor has continually reposed immense faith in the OOH media to connect with its target audience. In recent years the brand has leveraged the outdoor media in a big way to build its presence in the non-metro cities. Samir Miglani, Head- Brand & Marcom, Uninor, talks about the unique strengths of the outdoor media and the brand's approach to the medium.
OAC 2014: Team Sapphire wears the crown of'Young Outdoorians'
In OOH News By VJ Media Bureau - July 10, 2014
OAC 2014 gave emerging outdoor professionals the opportunity to showcase their media planning skills for the FMCG industry through a unique'Young Outdoorians' contest
Digitisation, standardisation, collaboration key to growth: Nabendu Bhattacharyya
In OOH News By VJ Media Bureau - July 08, 2014
Indian OOH industry should look to leverage the new technologies to forge ahead in business, says Bhattacharyya
Work on big ideas to build strong brand identity in the outdoor: Rahul DaCunha
In OOH News By VJ Media Bureau - July 08, 2014
Recognise and reward good creativity in the outdoor space, says DaCunha
10th OAC was very special: Sunder Hemrajani
In OOH News By VJ Media Bureau - July 08, 2014
Sunder Hemrajani, MD, Times OOH, said in his concluding remarks that this year's convention was a big leap in terms of content and engagement
Young Outdoorians vie for top honours at OAC
In OOH News By VJ Media Bureau - July 05, 2014
The outdoor advertising contest for young OOH professionals is underway; results to be declared on Day 2
Adscreen Networks are growing: Peter Livesey
In OOH News By VJ Media Bureau - July 05, 2014
The various new formats that have been added to this category include glass-free 3D application, augmented reality, multi-view capacity and textured touch
DOOH connects with people on the move: Rajan Mehta
In OOH News By VJ Media Bureau - July 05, 2014
The technical knowledge about DOOH and its consciousness among the media players will help the industry grow
OOH should experiment with new ideas: Padhi & Upputuru
In OOH News By VJ Media Bureau - July 05, 2014
The Out-of-Home platform is social and perhaps the oldest form of social media, say Santosh Padhi & Emmanuel Upputuru