Will fast-charging stations for EVs open up new ad avenues?

In OOH News By Nisha Yadav - January 13, 2023

EVs are becoming more popular, and so is the need for charging infrastructure

Wildstone undertakes organisational rejig to gear up for global business expansion

In OOH News By M4G Bureau - January 12, 2023

The UK-based outdoor media infrastructure owning firm is looking to step up its global market presence.

Big plans unfolding for overhaul of urban transit systems

In OOH News By M4G Bureau - September 12, 2022

These developments could catapult transit media business to a higher plane

UK’s outdoor media infra owner Wildstone acquires key portfolio of OOH assets from Forrest Group in Scotland

In OOH News By Rajiv Raghunath - August 04, 2022

The sites include large-format digital panels in Scotland let long term to Ocean Outdoor and a further portfolio let to Clear Channel Outdoor.

Antin Infrastructure Partners acquires majority stake in outdoor media infra owner Wildstone

In OOH News By Rajiv Raghunath - August 03, 2022

Wildstone has a portfolio of over 3,000 outdoor advertising assets across the UK, Ireland and The Netherlands including super-premium digital billboards located along major roads and motorways.

‘EV charging points serve as key customer touchpoints across multiple locations’

In Viewpoints By - May 25, 2022

With charging infrastructure for electric vehicles set to grow in the country, they are also being seen as a promising medium for brand advertising and visibility. In an interaction with Media4Growth, Smit Kant Raturi, Co-Founder & CEO, ChargeEZ, shares more on this.

Infrastructure growth, rising income levels make rural areas increasing attractive to brands, say experts

In OOH News By M4G Bureau - April 25, 2022

A Rural Marketing Association of India (RMAI) virtual meet brought forth the factors driving rural market growth

Rail passenger traffic volume scales 12-month high

In OOH News By Rajiv Raghunath - April 25, 2022

Impetus for attracting investments in railway media & related digital infrastructure

Panasonic SignEdge Digital Network apace with rapidly evolving customer expectation of contactless, tech-enabled, interactive solutions

In Digital OOH By M4G Bureau - March 16, 2022

Panasonic SignEdge Digital Network (SDN) provides unique technology and infrastructure, allowing seamless integration capabilities with third-party software and applications in the digital screen retailers.

Outdoor Advertising Convention (OAC) 2022 & OOH Expo to held at Westin Mumbai Powai Lake on July 29-30; OAA 2022 Contest to open soon

In OOH News By M4G Bureau - March 07, 2022

The 16th Outdoor Advertising Convention (OAC) will direct laser focus on business opportunities that stem from growing public and private investments in transit infrastructure, thrust on improvement of public amenities in the urban conglomerates, a likely impetus for smart city development projects, rise of a new generation of ad-tech companies with ambitions of powering OOH/DOOH assets and networks, and recognition of the need to enhance the creative quotient of OOH advertising.