‘Growing consumer base, buying power bolster OOH’

In Viewpoints By M4G Bureau - April 18, 2024

Dipankar Sanyal, CEO, Platinum Communications shares his expert insights on the approach to Gujarat market as an OOH specialist and suggests media owners to be more connected with advertisers.

Sanket Rambhia, CEO, Xtreme Media to speak in tech session at Gujarat Talks OOH

In OOH News By Sakshi Sanghavi - April 18, 2024

Sanket will be making a presentation on making the right choice of digital display solutions

NIC Ice Cream appoints Madison Media Ultra as Media AOR

In OOH News By M4G Bureau - April 17, 2024

The agency to manage all media aspects for the brand, which includes traditional, digital and outdoor.

75Media launches bespoke software Ask BOB for OOH campaign planning

In OOH Solutions By M4G Bureau - April 17, 2024

The proprietary software will give agencies, brands and individual businesses access information on 540+ 75Media sites to help plan campaigns

Coral Media's animated fun: Hocco Ice Cream adorns Gujarat's billboards

In Campaigns By Sakshi Sanghavi - April 16, 2024

The campaign has been executed in multiple cities including Ahmedabad, Vadodara, Surat, Rajkot, Mehsana, Surendranagar, Gandhinagar, Bhavnagar, Bharuch, Palanpur, Vapi, and Jamnagar

Armour Digital OOH is DOOH Partner to Gujarat Talks OOH conference

In OOH News By M4G Bureau - April 16, 2024

The conference is an industry forum where brand CEOs and marketers having deep interest in the Gujarat markets, leading OOH media owners operating in the state, top national and regional OOH agencies, adtech specialists and consultants will converge for knowledge sharing & business networking.

Raeem International acquires Core Media Pakistan

In OOH News By Rajiv Raghunath - April 15, 2024

“This strategic move aligns with our vision of expanding our capabilities, enhancing our service, and ultimately delivering greater value to our business partners,” says Salman Amjad, CEO, Raeem International.

3rd M4G OOH Quizathon contest to be conducted live on Media4Growth on Apr 19

In OOH News By M4G Bureau - April 15, 2024

Murugan S, CEO, Southern Health Foods is the quizmaster; attractive cash prizes for the winner & runner-up

Coral Media partners Gujarat Talks OOH conference as ‘Associate Sponsor’

In OOH News By M4G Bureau - April 15, 2024

The conference will be held at Courtyard by Marriott, Ahmedabad on April 23

Central Force completes Plan B OOH commissioned study to deliver OOH audience impressions data for Singapore market

In OOH Solutions By Rajiv Raghunath - April 12, 2024

The Central Force data allows Plan B OOH to precisely state weekly or even daily impressions plus impressions per spot played, to support programmatic Digital OOH buying on a CPM basis.