Shalimar Advertisers to semi-brand Huda City Center metro station

In OOH News By Satarupa Chakraborty - May 04, 2016

HUDA City Center metro station under DMRC will soon be semi-branded with national brands for which Shalimar Advertisers have won the rights and will be offering other OOH formats also within the station premises.

OLA Micro's train wraps ask commuters to beat odd-even rule in Delhi

In Campaigns By Satarupa Chakraborty - May 02, 2016

OLA launched the OOH campaign of its latest cab service, OLA Micro on metro train wraps of DMRC's Line II.

OPPO goes mobile through metro wraps

In Gallery By - April 26, 2016

OPPO mobiles has recently gone on DMRC's metro rail wraps on trains of Line II (connecting Samaypur badly to Huda City Center). Outdoor Agency MOMS has executed the campaign. Starting from 2nd April, the campaign will continue for three months.

Explomedia acquires rights on civil structures of 16 metro stations

In OOH News By Satarupa Chakraborty - April 26, 2016

Delhi-based Explomedia wins the media rights of 16 metro stations of Line 2, one of the premium routes of the popular DMRC.

It's raining brands for DMRC's yellow line

In OOH News By Satarupa Chakraborty - April 11, 2016

Major brands in their respective categories are advertising through the metro train wraps of DMRC's yellow line.

DMRC to offer more space and scope to OOH

In OOH News By Satarupa Chakraborty - April 05, 2016

With two more lines and new-age automated trains being added to its inventory, DMRC is likely to evolve as a larger playground for OOH. The ongoing consumers' survey will also contribute to that.

DMRC wrappings lure travellers for a snack time

In OOH News By Satarupa Chakraborty - March 21, 2016

Popular snacking brands Kurkure and Bingo recently rode the DMRC almost simultaneously to woo the travelling snack lovers of Delhi.

Explomedia to build civil structures along DMRC's Violet Line stations

In OOH News By Satarupa Chakraborty - February 09, 2016

Explomedia Pvt Ltd will construct 40 sites in monumental designs along 12 stations of DMRC's Violet Line covering the stretch between Badarpur to Escort Mujesar. The sites will be ready by June this year.

VOLVO & BMW showcase at DMRC's premium Airport Express Line

In Campaigns By Satarupa Chakraborty - February 09, 2016

Automobile majors VOLVO and BMW resort to DMRC's Airport Express Line (AEL) for some plush OOH promotions. BMW continues its brand building exercise while VOLVO utilises the space for their launch campaign.

Pioneer acquires semi-naming rights of Sikanderpur Metro Station

In Gallery By - January 13, 2016

After branding MG Road and Guru Dronacharya stations of DMRC's Yellow Lines, Pioneer Outdoor Advertising has acquired semi-naming rights of Sikanderpur Metro Station of the same line. Pioneer is yet to finalise and disclose the brand's name.