Broadsign extends programmatic ecosystem with Broadsign Reach Header Bidder

In Digital OOH By M4G Bureau - July 20, 2022

Solution helps media owners maximise monetisation opportunities by consolidating demand from multiple supply-side partners

Times OOH unveils Property Expo at Indore Airport

In Campaigns By M4G Bureau - June 26, 2022

Real estate brands and projects like Omaxe, Medicaps Business Park, Shikharji Dreams, Grand Virasat are participating in the Expo.

Madison Media Ultra bags Media AOR of Jyothy Labs

In OOH News By M4G Bureau - May 27, 2022

Jyothy MR, Managing Director, Jyothy Labs, says, “We believe our brands will be ably assisted with Madison’s well rounded integrated media solutions in meeting our marketing objectives.”

JCDecaux launches DOOH e-learning platform in Australia

In Digital OOH By M4G Bureau - May 23, 2022

JCDecaux Academy, an industry-first, market-leading, supplier-agnostic programme, is designed to foster understanding and awareness of the power of DOOH advertising.

When Mumbai OOH wore the ‘Jersey’

In Campaigns By M4G Bureau - May 02, 2022

Minimax executed the multi-format campaign in Mumbai

UK’S Ocean Outdoor set to retain ad contract for iconic BFI IMAX in London

In Digital OOH By Rajiv Raghunath - March 15, 2022

As the incumbent, Ocean has held the rights to sell the unique outdoor advertising landmark for more than 10 years.

Signpost India appoints Ravi Ambrose as SVP, Strategy & New Business Development, Street Talk

In OOH News By M4G Bureau - February 24, 2022

Ravi Ambrose has 25+ years of experience in brand management, business development, and OOH planning and strategy

Vistar Media releases Version 6.0 of Demand Side Platform

In Digital OOH By Rajiv Raghunath - February 23, 2022

Version 6.0 facilitates advanced visual planning, granular bid management and enhanced data & inventory marketplace delivers maximum value for agencies & brands

Tel Aviv’s Beit Lessin Theater partners with PPDS to put up Philips H-Line UHD display screens

In OOH Solutions By M4G Bureau - January 17, 2022

The ultra-high brightness displays were selected for their vibrant image quality in direct sunlight, ensuring maximum effectiveness and brilliant picture quality in any condition

IMAX theatre to open in Coimbatore by Spring 2022

In OOH News By M4G Bureau - December 17, 2021

IMAX Corporation and Broadway Megaaplex in tie-up