Results For "LED"
844 News Found
DOOH connects with people on the move: Rajan Mehta
In OOH News By VJ Media Bureau - July 05, 2014
The technical knowledge about DOOH and its consciousness among the media players will help the industry grow
Kinetic India wins Lenovo'Campaign of the Year' award
In OOH News By VJ Media Bureau - June 18, 2014
Kinetic India won the award for executing the launch campaign titled'Power Play' in Delhi, Mumbai and Bangalore
Vodafone goes magical in Patna
In Campaigns By Bhawana Anand - June 17, 2014
LOMS has executed the bqs innovation using LED and moving effect
Xtreme Media powers cylindrical LED video wall at NSE
In OOH News By Surajeet Das Gupta & Viveat Susan Pinto, Business Standard, New Delhi/ Mumbai - June 13, 2014
The company states that LED video walls have much scope for use in the OOH space
Milestone Brandcom launches measurement matrix Milestone Optimizer
In OOH News By VJ Media Bureau - June 13, 2014
Milestone Optimizer introduces a new measurement matrix called Gross Impression Points (GIP) that measures the reach and frequency of an OOH campaign, thus serving as a holistic planning solution
Large formats work best in Bihar & Jharkhand: Reliance Communications
In Viewpoints By M4G Bureau - June 11, 2014
Reliance Communications prefers to use the large formats to reinforce its OOH presence in Bihar and Jharkhand. While the brand acknowledges the relevance of the medium in connecting with consumers in the two states, Vikas Singh, Marcom Head - Bihar & Jharkhand, Reliance Communications, believes the local OOH industry needs to adopt a more professional approach to business. Excerpts from the interview:
German LED specialist deploys 2,000 sq.m. digital OOH building façade in Moscow
In Digital OOH By VJ Media Bureau - May 30, 2014
Looked at from the outside, the stripe system conserves the characteristics of the original façade; from the inside they allow unobstructed view as well as the usual incidence of daylight
Triam Veer builds huge OOH presence in Kolkata & ROWB
In Campaigns By Nabamita Chatterjee - May 20, 2014
Balaji Ads has used a variety of media formats for the campaign that includes 150 traditional large billboards, traffic consoles, bus shelters, unipoles, pillar wraps, LED hoarding, cut-outs and live showstoppers
ABP News leverages OOH reach to drive audience engagement during polls
In Campaigns By VJ Media Bureau - May 19, 2014
Milestone Brandcom rolled out an extensive 8-week OOH campaign Uttar Pradesh, Delhi, Patna and Kolkata, dovetailed with highly innovative on-ground activities
ACC reinforces presence in Patna with OOH innovations
In OOH News By Bhawana Anand - May 15, 2014
Brite Neon Signs (P) Ltd has executed the campaign in high visibility locations in the city