Results For "Innovations"
136 News Found
DDB MudraMax appoints Sommnath Sengupta as Head-Tech Innovations, OOH & Experiential
In OOH News By M4G Bureau - May 16, 2017
With the DDB Mudra Group moving towards digital driven transformation; Sommnath would be playing a pivotal role at DDB MudraMax by putting digital and tech at the heart of each campaign.
Cutting-edge mobility solutions will add new strings to OOH bow: Suresh Balakrishna
In OOH News By Rajiv Raghunath - February 20, 2017
Balakrishna asserts that OOH is one medium that provides for maximum creative thinking, innovations and use of new technologies
Tata Hexa hits the streets in top gear with captivating innovations
In Campaigns By Satarupa Chakraborty - February 03, 2017
Platinum Outdoor planned and executed the 2-phase launch campaign for Tata Hexa across 22 cities that included highly disruptive innovations
Zee Cinema' enthralls OOH audience with Bar Bar Dekho's'Kala Chashma'
In Campaigns By Satarupa Chakraborty - January 31, 2017
Active Media Innovations crafted the highly innovative OOH campaign and activations
"Moving, interactive hoardings can spur more innovations"
In Viewpoints By M4G Bureau - November 22, 2016
Hyundai is a highly visible brand on premium and strategically located media at airports and malls. The brand also uses interesting augmented-reality based activations time to time. Puneet Anand, General Manager & Group Head - Marketing, Hyundai Motor India Limited, shares his thoughts on how the brand perceives outdoor advertising.
HP DesignJet has completed 25 years
In OOH News By Satarupa Chakraborty - November 02, 2016
In a recently-concluded brand meet-up organised to celebrate the Silver Jubilee, HP showcased its vast portfolio of industry leading digital printing innovations and highlighted the potential to brand owners and marketers
Imagine, Innovate & Grow
In Viewpoints By M4G Bureau - September 06, 2016
Leveraging digital OOH innovations are the best way to make the younger generation consider your brand'cool' and today'cool' has become a monetize-able entity.
Cadbury Maha Pack goes big on outdoor
In OOH News By Satarupa Chakraborty - August 17, 2016
Cadbury Maha Pack rolls out a launch campaign involving traditional formats and innovations through outdoor in Mumbai.
Kabali roars on Mumbai streets
In Campaigns By Satarupa Chakraborty - August 11, 2016
As part of Kabali's promotion, premium cars and walls of Mumbai were adorned with actor Rajnikanth's branding.