Khushi Advertising crafts marketing extravaganza for Salaar – Ceasefire

In Campaigns By M4G Bureau - December 26, 2023

From the towering 120 ft. cut-out of Prabhas that commanded attention in popular malls, to the dominating omnipresence across major cities in India, the campaign immersed audiences in the enchanting world of Salaar.

Air India draws attention to its flights connecting 230 European destinations

In Campaigns By M4G Bureau - December 26, 2023

The campaign is timed with the holiday season

‘OOH growth expectations leaning towards double-digit’

In OOH News By Rajiv Raghunath - December 26, 2023

Vinkoo Chakraborty, President, Rapport Chrome (an OOH arm of IPG Mediabrands India) says that OOH has sustained its position as a pivotal medium for creating impact across various categories

Digital cheer for urban millennials: Honor Smartphone & TagTalk Media's 2-wk holiday fiesta for Honor 90 5G

In Digital OOH By M4G Bureau - December 21, 2023

Campaign has been rolled out in major metros that include Delhi, Mumbai, Bengaluru, and Pune, on 200+ displays

‘Align with trends that promise to shape the dynamic marketing landscape’

In Viewpoints By - December 21, 2023

Abhishek Gupta, Chief Marketing Officer, Edelweiss Tokio Life Insurance casts a glance back at the pivotal events that shaped India's marketing landscape in 2023.

Indian advertising economy touches Rs1tn: Magna Global Ad Forecasts – Dec 2023 Update

In OOH News By M4G Bureau - December 14, 2023

India is now consistently the fastest growing market and leads the ad spend growth globally. India moves into top ten markets and forecast to climb to 8th position by 2028.

Prakash Arts takes up Powered By Sponsorship of 2nd South India Talks OOH conference to be held in Chennai on Feb 2

In OOH News By M4G Bureau - December 12, 2023

The one-day conference will feature presentations and panels on key cross-cutting themes, such as, augmenting brand spends on OOH, long-term investments in DOOH, transit media growth opportunities, etc.

Srishti takes up title sponsorship of 2nd South India Talks OOH conference to be held in Chennai on February 2

In OOH News By M4G Bureau - December 11, 2023

S Kumar, Managing Director of Srishti says: “Knowledge sharing and business partnerships have become vital to the growth of Indian OOH, and that opportunity is even greater in the southern region”.

2nd South India Talks OOH conference to be held in Chennai on February 2

In OOH News By M4G Bureau - December 07, 2023

The one-day conference, having as its main theme ‘The OOH Growth Accelerator’, will be held at Grand GRT Convention Centre

Aura Opto Electronics to exhibit LED products at DDX Asia

In OOH Solutions By M4G Bureau - December 04, 2023

Aura Opto Electronics India will showcase its range of indoor and outdoor LED video walls at DDX Asia, the one-stop exhibition of digital display solutions for retail and out-of-home industries to be held at the Nehru Centre, Worli, Mumbai on December 8-9, 2023.