TV+OOH Impression in Week 14 = 15.33 billon: BARC India report

In OOH News By M4G Bureau - April 12, 2019

Reckiit Benckiser India, HUL & ITC are ranked as the top 3 advertisers in the data report

And now it’s the Congress with its campaign pitch

In Campaigns By Bhawana Anand - April 11, 2019

The election campaign by the Congress party has been plastered on a bouquet of formats in Delhi

PMK wears campaign message on its sleeve, literally!

In Digital OOH By M4G Bureau - March 27, 2019

Executed by BCC Marcom, the 3-D Holographic technology amplifies the election pitch of Pattali Makkal Katchi (PMK) party

OAA, WB converts used flex into sleeping bags for under-privileged

In OOH Solutions By Bhawana Anand - March 15, 2019

The members of the association contributed used/scrap flexes that were converted into washable sleeping bags with inbuilt pillow and a blanket stitched into it

Startup company Litcabs goes big on Mumbai’s Kaali-Peeli taxis

In OOH News By M4G Bureau - March 05, 2019

Over 8,000 of these taxis in the city will be outfitted with taxi top advertising displays with the first 350 hitting the streets of Mumbai this week

OOH to grow at 11% in 2019: Pitch Madison Advertising Report 2019

In Research By M4G Bureau - February 14, 2019

Organised retail, consumer services and real estate categories are the major contributors to the OOH pie

Numero Uno hands creative mandate to Milestone Dentsu

In OOH News By M4G Bureau - January 08, 2019

The agency won the account in a multi-agency pitch

Brands shine bright on JCDecaux India’s Citylights

In Campaigns By M4G Bureau - November 21, 2018

Cadbury, ITC Dark Fantasy, Nestle, Nova Milk, KRBL and Big Bazaar were among those who used street furniture to promote their festive offers

MTV India takes live show to a new high

In Gallery By Bhawana Anand - November 02, 2018

Zenith OOH creates two striking innovations in Mumbai

MTV takes its new dating show on OOH

In Gallery By - October 31, 2018

MTV India tied up with Zenith OOH to promote its newly launched two reality shows named Elovator Pitch and Ace of Space in the outdoor with an extraordinary twist.