‘Gujarat beeps louder on the radar of national brands’

In Viewpoints By M4G Bureau - April 22, 2024

Amarjeet Singh Hudda, COO, Laqshya Media talks about expansive scope in Gujarat’s markets for OOH and how the major cities of the state are helping to facilitate it

Udgam Consultancy CEO Manan Choksi, to share his perspectives on getting best outcomes from OOH advertising

In OOH News By Sakshi Sanghavi - April 22, 2024

Manan will join a panel discussion on ‘What will it take for OOH to deliver great campaign outcomes?’, chaired by Abhijit Sengupta, CEO, OAP Mediatech

Shaileen Patel, GM - Business Development & Marcom, NK Proteins to join the brand panel at Gujarat Talks OOH

In OOH News By Sakshi Sanghavi - April 20, 2024

Shaileen will be sharing perspectives on how OOH can be leveraged for gaining maximum reach with target consumers

IOAA CEO Praveen Vadhera to speak on leveraging industry’s collective strengths and how that can benefit Gujarat OOH

In OOH News By Sakshi Sanghavi - April 20, 2024

He will also throw light on various industry initiatives that are being planned to strengthen OOH share of client spends

Deepa Gupta, VP - West and South, Madison World to join panel discussion on OOH spends in Gujarat markets

In OOH News By Sakshi Sanghavi - April 20, 2024

The panel will direct focus on the pattern of national brands spends in Gujarat markets, engagement of regional brands for OOH, preference scale of DOOH, among others.

‘National campaigns invariably cover Gujarat markets’

In Viewpoints By M4G Bureau - April 19, 2024

“The Gujarat OOH industry is doing extremely well," affirms Abhijit Sengupta, CEO of OAP Mediatech, while adding that the ad regulatory environment needs to be more supportive to OOH.

Team GB athletes headline Ocean Outdoor campaign marking 100 days to Paris 2024

In Digital OOH By M4G Bureau - April 18, 2024

2,035 Ocean screens showing Olympics related content across Europe

NIC Ice Cream appoints Madison Media Ultra as Media AOR

In OOH News By M4G Bureau - April 17, 2024

The agency to manage all media aspects for the brand, which includes traditional, digital and outdoor.

Gatorade’s Turf Finder initiative reaches Delhi’s Chandni Chowk

In Campaigns By M4G Bureau - April 17, 2024

The initiative aims to revolutionise the way India plays sports, uses data from Google Maps to predict public spaces for playing sports

Coral Media's animated fun: Hocco Ice Cream adorns Gujarat's billboards

In Campaigns By Sakshi Sanghavi - April 16, 2024

The campaign has been executed in multiple cities including Ahmedabad, Vadodara, Surat, Rajkot, Mehsana, Surendranagar, Gandhinagar, Bhavnagar, Bharuch, Palanpur, Vapi, and Jamnagar