DAN to handle media accounts of Oppo, OnePlus

In OOH News By M4G Bureau - January 10, 2019

The agency will handle the traditional, digital and OOH advertising of the two brands

#RockTheRibbon goes big on full motion screen

In Digital OOH By Rajiv Raghunath - December 01, 2018

Created by St Luke’s Communications, ‘Rock the Ribbon’ is harnessing Ocean’s fibre powered infrastructure to transform people into virtual dancing red

Amazon Festival Band gets India dancing on the streets

In Campaigns By M4G Bureau - October 15, 2018

The brand captured locations like Metro stations and airports by playing fun brass-band parody renditions of 90’s songs revealing deals that the public can claim during the festival

Kohler plans to step outdoor in the major metros

In OOH News By M4G Bureau - September 18, 2018

The brand’s TV campaign featuring Twinkle Khanna will be complemented by an impactful outdoor campaign across Delhi, Mumbai and Bengaluru

Big Data key to identifying right audiences: Daniel Cuende

In Gallery By - September 03, 2018

In the digital era, Big data is emerging as critical to finding the minute details on the viewing patterns of consumers exposed to OOH

SBI appoints DDB Mudramax as Media Agency of Record

In OOH News By M4G Bureau - August 17, 2018

The AOR will be managed by Mumbai office under the guidance of Navin Kathuria, EVP and Principal Partner, DDB Mudramax

Big Data key to identifying right audiences: Daniel Cuende

In OOH Solutions By Swaminathan Balasubramanian - July 30, 2018

In the digital era, Big data is emerging as critical to finding the minute details on the viewing patterns of consumers exposed to OOH

Global OOH leaders to speak on technology & OOH at OAC 2018

In OOH News By M4G Bureau - July 24, 2018

Tim Bleakley, CEO, Ocean Outdoor, UK; Brendon Cook, CEO, oOh!media, Australia; Independent Business Leader, Adviser & Entrepreneur Matthew Dearden; and Daniel Cuende, Co-Founder & Innovation Manager, Cuende Informetrics S.A., Spain to address the convention over the two days

Senior govt officials to address OAC 2018 on July 27-28

In OOH News By M4G Bureau - July 23, 2018

Sanjeev Kumar Lohia, MD & CEO, Indian Railway Stations Development Corporation (IRSDC), Nidhi Choudhari, Deputy Commissioner – Special, Municipal Corporation of Greater Mumbai (MCGM), and Prem Shankar Jha, Deputy Commissioner, South Delhi Municipal Corporation (SDMC), Dr Amiya Chandra, Development Commissioner, Adani Ports & SEZ, Mundra, and Sanjay Kumar Nirmal, Secretary General, Indian Roads Congress will be addressing the convention

Vyoma Media appoints Vandana Sharma as Business Head East

In OOH News By M4G Bureau - June 29, 2018

Vandana has over 20 years of experience in financial services and business development. Prior to joining Vyoma, she was working with Signpost India as General Manager - East handling Sales and Revenue for Kolkata Airport