Results For "CiR"
63 News Found
‘OOH can play a key role in Mumbai city beautification’
In Viewpoints By Nimisha Shah - July 13, 2018
The Mumbai OOH landscape is at the threshold of sweeping changes. The Municipal Corporation of Greater Mumbai (MCGM) circulated for review the Policy Guidelines on the Grant of Permission for Display of Sky-Signs and Advertisement under Section 328 & 328 A of MMC Act 1888. Nidhi Choudhari, Deputy Commissioner - Special, MCGM, talks about the corporation’s outlook on OOH advertising in the city
JCDecaux SA signs exclusive pact with CiR for global airport intelligence
In OOH News By M4G Bureau - May 30, 2018
The agreement with CiR gives every JCDecaux airport direct access to the global passenger and traffic information of 550 airports
Samsung rolls out #TVblackout on OOH canvas
In Gallery By M4G Bureau - May 28, 2018
Keeping up its innovative campaigns streak, the brand leaves the Piccadilly Circus and cinema screens blank to introduce its new QLED TV set in UK
Samsung’s UK #TVblackout campaign extends to OOH
In Campaigns By M4G Bureau - May 28, 2018
The brand famous for its innovative campaign leaves the Piccadilly Circus and cinema screens blank to introduce its new QLED TV set
IOAA intensifies action on illegal sites; to report matters directly to brands
In OOH News By Rajiv Raghunath - May 07, 2018
In a circular sent to its members and specialist agencies, IOAA has stated that it shall directly write to brands that have used any unauthorised outdoor site in any market for ad displays; if the ad displays are not removed within a week of the intimation, IOAA shall forward the information to the concerned municipal body
Maruti Suzuki radiates high energy in the outdoor
In Campaigns By M4G Bureau - March 21, 2018
The auto major tied up with Devils Circuit, the biggest obstacle running series, as the title sponsor to push its new tagline ‘Be Limitless’ and to promote the event
Samsung augments digital outdoor display solutions
In Digital OOH By M4G Bureau - February 21, 2018
In outdoor spaces, Samsung’s high 2,500-nit brightness, an auto brightness sensor that optimises brightness, together with circular polarizing technology and 5,000:1 contrast ratio work together to deliver easily seen messages
‘OOH advertising works well for my brand’
In OOH News By Bhawana Anand - February 13, 2018
The Karnataka OOH Talks conference featured a panel discussion on “How OOH can be pivotal to brand campaigns in Karnataka” involving Deepansh Bhargava, AVP - Marketing & Operations, Central Stores Pan India, Senthil Kumar, COO, YLG and Naqhi Khan, Brand & Marcom Head, Bharti Airtel, Karnataka Circle. The session was moderated by Fabian Cowan, President, Posterscope India
‘Tech infusion, digital formats will drive OOH spends’
In OOH News By Bhawana Anand - February 12, 2018
Surendra Shenoy, Principal General Manager, Karnataka Circle, BSNL addressed the Karnataka Talks OOH conference on the theme of ‘Dialling into consumer mindspace through OOH’
Karnataka Talks OOH held in Bengaluru
In OOH News By M4G Bureau - February 09, 2018
Karnataka Talks OOH conference starts with lamp-lightening by Surendra Shenoy, Principal GM, BSNL Karnataka Circle, Sridharamurthy N S, Sr. DCM, Bengaluru Division, SouthWestern Railway, S Kumar, CMD, Srishti Group, Annie Kumar, Director, Bullseye Media and Vasant Jante, MD of VJ Media Works