MHOA confers with BMC on outdoor policy in the making

In OOH News By Bhawana Anand - April 11, 2018

The first draft is expected to be released in three weeks for obtaining the suggestions of media owners in the city and to gauge their concerns

SC restores Guju Ads’ rights on Juhu hoardings

In OOH News By Bhawana Anand - March 12, 2018

Bhavesh Bhinde, Director, Guju Ads explains the process that was followed in the grant of contract for the hoardings, reckons that opposition to erection of the sites stemmed from business rivalry in the OOH space

Bombay HC issues notice to Guju Ads to remove hoardings at Juhu

In OOH News By M4G Bureau - March 07, 2018

Petitions filed with the High Court cited that Guju Ads had erected the hoardings in Juhu area without obtaining due permissions from BMC, traffic department, and environment and coastal regulation department

Mumbai media owners welcome BMC plan to open up DOOH avenues

In Digital OOH By Bhawana Anand - January 22, 2018

The dynamic media could attract a greater number of advertising brands, but certain quarters of the industry would want to see how the regulations pan out before taking a call on the DOOH opportunity

BMC to restrict digital billboards to island city

In OOH News By M4G Bureau - January 15, 2018

Also, BMC plans to make it compulsory for all outdoor firms to put up a detailed board stating the permit number and all required details along with the hoarding

Mumbai outdoor policy on the anvil; MHOA working closely with BMC

In OOH News By Bhawana Anand - January 11, 2018

The first draft of the policy is expected to be out by end-January; MHOA is also advocating the introduction of digital formats in the city, at least in select areas to begin with

Network Media Solutions counts on cohesive civic policies for DOOH expansion

In Digital OOH By Amaan Kazmi - January 03, 2018

With pockets ready for investments, the role of civic authorities is pivotal in drafting a clear regulatory mechanism that provides the much-needed impetus to DOOH growth

BMC set to take over maintenance of 24 skywalks from MMRDA

In OOH News By Hema Tiwari - December 22, 2014

BMC will earn an estimated Rs 100 crore as annual advertising revenue from the 24 skywalks

BMC swooping down on unauthorised hoardings, banners in Mumbai

In OOH News By Hema Tiwari - December 08, 2014

The civic body plans to lodge FIRs against persons responsible for unauthorised media in the city

BMC FOB project runs into rough weather, nearly scrapped

In OOH News By Hema Tiwari - December 05, 2014

Since the project was to be developed on DBOT basis, BMC will not incur any upfront losses but would lose all the potential revenues from contracts for advertising on the 15 FOBs