Results For "BOT"
158 News Found
Moonlight Creation kicks off ops in Bengal
In OOH News By Nabamita Chatterjee - July 23, 2014
The agency aims to provide turnkey solutions for both ATL and BTL activities
OLX gives Mumbai Metro an orange hue
In OOH News By Bhawana Anand - June 24, 2014
OLX has branded both the exterior and interior of Mumbai Metro train
Telenor's fast route to success in India
In OOH News By Sounak Mitra, Business Standard, New Delhi - December 18, 2013
Its strategy of rock-bottom tariffs and barebone services has helped it break even within a year of launch. Can it sustain this growth?
Activation VS OOH: Both complement each other
In Viewpoints By M4G Bureau - December 13, 2013
Activation is also a part of OOH. One can do activations through billboard as well, or one can do an activation that complements the OOH campaign, says Junaid Kader Shaikh, Managing Director - RoshanSpace.
UP Talks OOH: 'How agencies can add value to media owners' business'
In OOH News By VJ Media Bureau - November 12, 2013
Agencies and media owners have their own dynamics that work at different levels in the OOH industry. For a win-win situation both need to add value to the other. Raj Mohanty, Vice President Kinetic India, will talk on the role of agencies at the UP Talks OOH event organized by VJ Media Works on November 15th in Lucknow.
Is the Indian OOH aesthetically challenged?
In Viewpoints By M4G Bureau - October 16, 2013
Aesthetics is an integral part of the OOH format. However, due to several issues, this aspect seems to have taken a beating with very little being spent on designing and maintenance of the sites in the Indian OOH context. Outdoor Asia speaks to two OOH media designing professionals, COL. S.R. PRASAD (RETD.), Chief Consultant, Excel Consultants and Provas Kumar Ghosh, Director, SAI HITECH Advertising, to get to the bottom of this issue.
Message in a bottle
In Digital OOH By Bhawana Anand - July 28, 2013
john st., a Canada based independent agency, developed an innovative but simple campaign called'Stop the Drop' to raise awareness on dropping water levels.
Kinetic's dynamic duo on digital, future & more
In Viewpoints By M4G Bureau - May 27, 2013
The company's leading men Steve Ridley, CEO -Global and King Lai, CEO - Asia Pacific share their views on the outlook of the outdoor industry both at the national and global level.