OOH News
Mindshare expands presence, opens office in Kochi
By VJ Media Bureau - April 25, 2013
The media agency's newly opened branch office in Kochi, Kerala will be headed by K.T Haridas
DDB Mudra Group bags first India Innovation Award
By VJ Media Bureau - April 25, 2013
DDB Mudra Group receives award from Milind Deora, Minister of State for Communications & Information Technology and Shipping, Government of India.
Matrix ropes in out-of-home to capture its TG
By VJ Media Bureau - April 24, 2013
Kolkata recently witnessed the catchy OOH campaign from Matrix, executed in association with Karukrit Advertising by creating brand awareness and highlighting the USP of the product.
Lipton Ice Tea - How cool, literally!
By Bhawana Anand - April 24, 2013
Creating excitement was taken to new levels with this Lipton campaign done by Kinetic in Bangalore, where the narrative depicted a scene starting with a dry scorching desert to freezing icicles, which leads to melting snowfall and finally refreshing cool greenery.
Central Railway invite bids for displaying advertisements at CSTM
By VJ Media Bureau - April 23, 2013
The contract from Central Railway,Mumbai Division, offers a total area of 91,863 sq. ft display space for a duration of three years.
Gauging the OOH impact
By Bhawana Anand - April 23, 2013
Proof of Performance takes one step forward in order to resolve the issue of monitoring and measurement by providing evidence of performance to the whole OOH eco-system.
Ugadi adds sparkle to Hyderabad Airport!
By VJ Media Bureau - April 23, 2013
Rajiv Gandhi International Airport, Hyderabad wore a festive look for Ugadi recently to greet passengers, while some brands carried out innovative customer connect initiatives in tune with the celebration.
Movies Now takes the Star Wars craze outdoors
By VJ Media Bureau - April 19, 2013
The channel takes the blockbuster movie Star Wars to various touch points in six cities with high-impact innovations.
NDMC invites bids for 133 Unipole in its jurisdiction
By VJ Media Bureau - April 18, 2013
The North Delhi Municipal Corporation rolls out tender for Unipole formats situated in key locations of North Delhi.
Northern Railway calls for two bids for five years
By VJ Media Bureau - April 18, 2013
The media properties include display on different formats such as hoardings, display boards, glow signs, lollypop displays, unipoles, pole kiosks etc.
