OOH News
OAC 2013: IOAA in process to sign MoU with AAAI
By VJ Media Bureau - July 05, 2013
To develop an understanding and accept OOH as a medium of value, Indian Outdoor Advertising Association (IOAA) shares details on the proposed MoU with AAAI which is on the lines of IBF or INS.
OAC 2013: Sam Balsara: Know your strength & weaknesses
By Nabamita Chatterjee - July 05, 2013
Integrity, transparency & professionalism would ultimately help the specialist agencies to get rid of the traders' trademark in the industry.
OAC 2013: Devdutt Pattanaik talks on customization, the Indian way of doing business
By VJ Media Bureau - July 05, 2013
Devdutt Pattanaik, Author of Business Sutra, gave a lively presentation on the Indian Way of Leadership at the OAC 2013, the exciting one of its kind event for the OOH community inaugurated in Goa today.
Godrej LOCKSS gives wheels to innovation
By VJ Media Bureau - July 04, 2013
Godrej Locking Solutions and Systems created an experience zone in form of a van known as 'Innovation on Wheels - where technology meets design' to give their customers an enriching experience.
Tata Housing spreads the Spanish fiesta
By VJ Media Bureau - July 01, 2013
Home buyers of the Mediterranean themed township by Tata Housing get a chance to experience a Spanish fiesta with their new La Montana Project near Talegaon
HP expands large format range for APAC markets
By VJ Media Bureau - July 01, 2013
The new range is expected to help industrial printing companies produce high value applications with improved productivity, image quality and application versatility.
OAC 2013:"Lead to Excellence, the importance of soft skills†by Jesslina Sahni
By VJ Media Bureau - June 29, 2013
Worked as a training consultant for more than 13 years for some of the best and highly reputed companies, Jesslina Sahni-Training consultant, speaks to us on the importance of soft skills in attaining excellent leadership.
Hindustan Times launches'Your Gurgaon, Your Voice' campaign
By VJ Media Bureau - June 29, 2013
DDB MudraMax creates a high decibel OOH campaign by using unipoles, traffic signals, metro pillar panels and wall wraps to amplify the tagline - "Your Gurgaon, Your Voiceâ€.
OAC 2013: The'Young Outdoorians' challenge
By VJ Media Bureau - June 28, 2013
Outdoor Advertising Convention 2013 will provide a platform for'New kids on the OOH block' to bring out their fresh, young and innovative ideas, where winning teams will get exciting cash prizes and more.
OAC 2013: Devdutt Pattanaik on the"Indian Way of Leadershipâ€
By VJ Media Bureau - June 28, 2013
Devdutt Pattanaik, Author-Business Sutra, brings a fresh perspective to leadership, entrepreneurship, governance, management at OAC 2013, Goa.
