OAC 2013: The'Young Outdoorians' challenge
By VJ Media Bureau - June 28, 2013
Outdoor Advertising Convention 2013 will provide a platform for'New kids on the OOH block' to bring out their fresh, young and innovative ideas, where winning teams will get exciting cash prizes and more.
There will be five teams with four members each (A mix and match from any specialist agency or media owner organization). Each group will be presented with a brief and the outdoor advertising needs of a'client'. The groups will then be required to come up with an outdoor media plan as per the brief they have been given.
The winning team fetches themselves attractive cash prizes and a waiver of their OAC registration fees.