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OOH News

ACC Cement rides  high on BQS innovation
ACC Cement rides high on BQS innovation

By Bhawana Anand - April 02, 2014

LOMS turned a back-lit BQS into an innovation for ACC Cement in Patna.

Brandscope launches Embassy Group property
Brandscope launches Embassy Group property

By Bhawana Anand - April 02, 2014

The agency showcases the facilities of property in a cutting-edge manner on billboards in Bangalore.

Amul chocolates ranked No 1 performer brand
Amul chocolates ranked No 1 performer brand

By BS Reporter , Business Standard, Ahmedabad - April 01, 2014

Consumer Voice magazine rates Amul above other leading brands

Hyundai ICC Fan Park brings ICC World T20 action live
Hyundai ICC Fan Park brings ICC World T20 action live

By VJ Media Bureau - March 27, 2014

The brand in partnership with ICC is organizing live screening of all the matches in nine cities and displays its new Xcent.

New Zealand Outdoor Media shows 13.4% growth in annual revenue
New Zealand Outdoor Media shows 13.4% growth in annual revenue

By VJ Media Bureau - March 25, 2014

The New Zealand Outdoor media investment now stands at 3.3% of all media spend following a growth in annual revenue of 13.4% year-on-year over 2012.

IPL promotion frenzy begins
IPL promotion frenzy begins

By Business Standard - March 20, 2014

The event will be broadcast on MAX, Sony Six and Sony Six HD. Last weekend, the broadcaster released the first two TV commercials to introduce the concept

OOH blockbusters from Movies Now
OOH blockbusters from Movies Now

By VJ Media Bureau - March 19, 2014

With the launch of a new pan-India integrated promotional campaign, Movies Now Channel engages with its viewers through different mediums with OOH spearheading it.

Big brands set the pace in grass roots football
Big brands set the pace in grass roots football

By Urvi Malvania, Business Standard, Mumbai - March 18, 2014

Nike, Airtel, Coca-Cola among others go beyond the big league,Avinash Pant, Manchester United

Ficci Frames: Digital and television screens can co-exist
Ficci Frames: Digital and television screens can co-exist

By BS Reporter, Business Standard, Mumbai - March 14, 2014

Discussions at the second day of Ficci Frames centered around how monetising can be drawn from multiple screens and how each can compliment the other rather than compete.

Kaushik Publicity forays into unipole media
Kaushik Publicity forays into unipole media

By Bhawana Anand - March 14, 2014

Kaushik Publicity acquires tender for 40 unipoles in Ahmedabad

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