The insurance major has branded three prominent buildings in Kolkata -- Jeevan Deep Building on Chowranghee Road, Bombay Mutual Building on Brabourne Road, and LIC Building on 24 C R Avenue
The activation campaign, spread over 21 days, covered six Mumbai Lok Sabha constituencies where the AAP has contested, extending into the most interior parts of the city
The party used Christie digital projectors to display holographic images of Narendra Modi at election rallies scheduled simultaneously at various locations