OOH News
DMRC to advise on Rapid Metro operations
By Bhawana Anand - October 22, 2019
The consulting will be centred on operational efficiency
Deeya Panel Products offers platform for PVC Flex recycle
By Pray Jani - October 21, 2019
The company is open to partnering with outdoor industry concessionaires to supply used PVC Flex to use for making building material
BJP keeps strict eye on Assembly election’s OOH campaign
By Bhawana Anand - October 21, 2019
Consider as a huge campaign for assembly election in the state of Haryana, the highest spending party monitors every penny spent
Honda’s new “A Quiet Revolution” to create noise on Outdoors
By M4G Bureau - October 18, 2019
The campaign, designed by Dentsu One division, aims to highlight the unique feature of eSP technology i.e. Silent start
Hindustan newspaper to give fresh married life perspective with OOH & Activation
By M4G Bureau - October 18, 2019
Along with digital platforms, the campaign will spread across press, radio, outdoors and most importantly on-ground
INOX Megaplex to offer extravagant advertising opportunities
By M4G Bureau - October 17, 2019
The new grand cinema theatre allows splash of advertising opportunities including digital LED displays & experiential activities
Madison Media wins Media AOR for Medlife
By M4G Bureau - October 17, 2019
Won in a multi-agency pitch, the account will be handled by the agency’s Bangalore office - Madison Media Omega
FMCG & Automobile categories are bigger takers for audience mapping
By Pray Jani - October 17, 2019
Expanding their audience profiling avenues, RadioLocus sees brands being enthusiast about OOH ROI
Asian Paints supports ‘Why’ Urban Art Installation
By M4G Bureau - October 16, 2019
Designed with 3,00,000 recycled plastic bottles, the installation will be placed on the surface of the lake for a period of one month
DAN appoints Asha Suvarna as the CFO
By M4G Bureau - October 16, 2019
The key alteration will fill in for Anand Bhadkamkar who is now the CEO of DAN, India
