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Tenders1 day ago

UPMRC opens up Lucknow Metro’s Amausi Station for advertising rights

As per the tender document , the contract offers advertisers a three-year license to design, install, manage, and monetise advertising...

Insights1 day ago

‘OOH for us, is more of a perception builder’

Shailesh Pithadia, Founder and CEO of SkyBlue Group, offers a sharp perspective on outdoor advertising, where billboards build belief, but...

Insights4 days ago

‘OOH can never be irrelevant, you just need the right concept’

JadeBlue Lifestyle India Limited's Executive Director Shambhav Chauhan has a sharp eye for what works on the street, and an...

People4 days ago

Moving Walls strengthens global leadership bench

The new appointments are made across Australia, America, Southeast Asia and ANZ

Insights5 days ago

When DOOH goes social

If a brand has a social media strategy on the plan then it needs to build in DOOH to make...

Contracts & Investments5 days ago

Wipro Consumer Care consolidates media mandate with Wavemaker (WPP Media)

This consolidation brings all media responsibilities under a single, integrated model, enabling more consistent and cohesive planning and execution.

Podcast5 days ago

‘Move beyond data to gather insights’

Episode 5 of M4G Talkies has Ritu Mittal, Head of Marketing & Digital, Consumer Health – South Asia, Bayer, sharing...

Company News6 days ago

Podhigai Ads is now Podhigai Media Group

Podhigai Ads, The Brand Sigma and Shoutout OOH are the three verticals under the group

Insights6 days ago

‘OOH turns ideas into landmarks’

Phil Blonde, who describes himself as an OOH creator and Grand Prix winner and who regularly shares his observations of...

Industry News6 days ago

Geopath and OAAA Advance Next-Gen OOH Measurement with Ipsos Pilot

Industry bodies in the US move to modernize OOH measurement with a new pilot aimed at delivering transparent, interoperable, and...

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