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OAC3 days ago

OutdoorX to showcase India’s 1st IoT powered platform for smarter OOH advertising at OAC Expo 2026

Running alongside the 20th OOH Advertising Convention (OAC) 2026, OAC Expo will showcase the latest technologies, innovations, products and services...

Uncategorized3 days ago

Ocean Outdoor UK appointed as British Land DOOH media partner across key London assets

The long-term contract covers three of British Land’s central London estates - Paddington Central, Regent’s Place and Broadgate and Liverpool...

Creative Concepts3 days ago

Babai Tiffins builds appetite on Bengaluru’s streets ahead of new outlet launch

The campaign features a truck topped with an oversized 3D installation of Babai Tiffins' breakfast platter, complete with idlis, vadas...

Contracts & Investments4 days ago

BigTrunk Communications wins integrated media mandate for Wonder Cement

As part of the mandate, the agency will manage end-to-end media responsibilities for the cement manufacturer, including media strategy, planning,...

Campaigns4 days ago

ACKO turns a farewell into an OOH tribute for outgoing CMO Ashish Mishra

The insurer's marketing team celebrated its departing chief marketing officer with a Bollywood-inspired billboard, proving that out-of-home can be just...

OAC5 days ago

Santosh P. Kumar of Innocean India to address OAC 2026 on OOH and the language of performance marketing

Santosh, who is the COO at Innocean India, will explore if OOH advertising can adopt the metrics, accountability and precision...

People5 days ago

Laqshya Media Group appoints Bharat Bhushan Kedia as Senior Vice President & National Head – Planning & Buying

With over 18 years of experience in media sales, client management, and OOH advertising, he has been instrumental in managing...

Campaigns5 days ago

Heineken translates soccer for America through contextual DOOH campaign

The campaign is created by LePub New York

Campaigns7 days ago

Nykaa lights up the streets with OOH campaign celebrating beauty and self-expression

The campaign was executed by Signpost India, with Sakshi Advertising serving as the production partner.

OAA7 days ago

Group A shortlists announced for OOH Advertising Awards 2026

81 entries from 21 companies have made it to the shortlist across four categories in the landmark 20th edition of...

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