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M4G Bureau

Australia’s Vinyl Council identifies novel PVC ad banner recycling options
Australia’s Vinyl Council identifies novel PVC ad banner recycling options

By M4G Bureau - March 15, 2018

An ambitious research project spearheaded by the Vinyl Council of Australia has identified novel recycling applications in a bid to make use of the 1.2 million m² of PVC advertising banners sent to Australian landfills every year.

eg. communications bags train branding rights on DMRC 7 & 8 lines
eg. communications bags train branding rights on DMRC 7 & 8 lines

By M4G Bureau - March 15, 2018

The OOH firm has won the rights to brand all trains running on Line 7 (Pink Line) and Line 8 (Magenta Line); the rights have been awarded for a period of 9 years

DMRC Pink Line will be a go-to destination for youth-focused brands
DMRC Pink Line will be a go-to destination for youth-focused brands

By M4G Bureau - March 15, 2018

With the opening of this section, the South Campus of Delhi University is connected by Metro to the university’s North Campus; Durgabai Deshmukh South Campus station will be a major transport hub for students attending colleges in the South Campus

Samsung creates immersive experiences with Galaxy S9 & S9+
Samsung creates immersive experiences with Galaxy S9 & S9+

By M4G Bureau - March 15, 2018

Following a showcase in Dubai, Samsung will hold events in other cities and at landmarks yet to be announced

Havas Media bags the integrated media duties of Bajaj Allianz
Havas Media bags the integrated media duties of Bajaj Allianz

By M4G Bureau - March 14, 2018

The account size is estimated to be more than INR 50 crores and will be handled out of the Mumbai office led by Kunal Jamuar, Managing Partner - West and South, Havas Media India

Is Pepsi coming out with ‘Kyun Sookhe Sookhe Hi?’ OOH variant?
Is Pepsi coming out with ‘Kyun Sookhe Sookhe Hi?’ OOH variant?

By M4G Bureau - March 14, 2018

PepsiCo has kicked off its 360 brand campaign with the TVC ‘Kya Sookhe Sookhe Hi’; the OOH campaign is likely to follow

DMRC invites bids for media rights on Yellow Line
DMRC invites bids for media rights on Yellow Line

By M4G Bureau - March 14, 2018

The exclusive rights inside Metro stations will be awarded for a period of 9 years on ‘as is where is basis’; The tender document may be submitted until April 12, 2018

Broadsign to power Westfield’s digital media screens at shopping centres
Broadsign to power Westfield’s digital media screens at shopping centres

By M4G Bureau - March 14, 2018

Partnership enables advertisers and brands to reach shoppers with contextual, targeted campaigns on over 500 digital screens

Society Tea celebrates the Tea Society Called India
Society Tea celebrates the Tea Society Called India

By M4G Bureau - March 14, 2018

The Tea Society Called India campaign features works of photography mavens Palani Mohan, a Hong Kong based award-winning photographer

Macro Media Digital, Hannu Marketing install Arrow’s Efi-VUTEk 5r UV inkjet digital printer
Macro Media Digital, Hannu Marketing install Arrow’s Efi-VUTEk 5r UV inkjet digital printer

By M4G Bureau - March 13, 2018

The Vutek LED roll-to-roll 5r can handle a variety of flexible and rigid media, which makes it a perfect match for all close-view indoor and outdoor applications including building wraps, billboards, etc.

Now, Delhi ‘horror-struck’ by ‘Pari’
Now, Delhi ‘horror-struck’ by ‘Pari’

By M4G Bureau - March 13, 2018

eg. communications in association with Publicity Engineers executed the wrap of DMRC Line 2 rakes for the promotion of the Bollywood movie

Goibibo signs up as a Principal Sponsor for Mumbai Indians
Goibibo signs up as a Principal Sponsor for Mumbai Indians

By M4G Bureau - March 12, 2018

The online traveling booking app will undertake 360 degree branding initiatives including OOH to engage the masses

Facebook says ‘Discover more of what you like’
Facebook says ‘Discover more of what you like’

By M4G Bureau - March 12, 2018

Planned & executed by Kinetic India, the campaign urges people to discover what they like on the social network

Mumbai, Delhi airports top ASQ Asia-Pac rankings
Mumbai, Delhi airports top ASQ Asia-Pac rankings

By M4G Bureau - March 12, 2018

ACI World announces the ranking of world's top airports for customer experience in 2017; the number of new award winners reflects increased competition amongst airports

Zippo Lighters painted the OOH canvas with creativity
Zippo Lighters painted the OOH canvas with creativity

By M4G Bureau - March 10, 2018

The innovative humongous masterpiece was centred on an engaging video content series entitled Ben Eine x Zippo: An Unconventional Canvas

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