On-train ads trigger immediate purchase

By M4G Bureau - February 15, 2018

New research reveals a quarter of rail commuters using mobiles to shop on the move

Facebook tells people to ‘Live What You Love’

By M4G Bureau - February 15, 2018

The campaign is in line with Facebook’s increasing concentration on giving people the power to build community and bring the world closer together

Cadbury pops out heart this Valentine

By M4G Bureau - February 14, 2018

The brand has come out with a campaign that provides an experience beyond products & services; OOH powers the 360 degree campaign innovatively

GroupM forecasts 13% growth in adex in 2018

By M4G Bureau - February 14, 2018

OOH adex is expected to increase from an estimated Rs 2,842 in 2017 to Rs 3,389 in 2018, which will be a healthy 15% growth YoY

Registration open for Indian delegates to FEPE Congress in Sorrento, Italy

By M4G Bureau - February 13, 2018

Media4Growth has discussed with FEPE special rates for the participation of Indian delegates in the next FEPE Congress that will be held in Sorrento, Italy during June 6-8, 2018

Swift goes to town with ‘Be Limitless’ proposition

By M4G Bureau - February 13, 2018

Executed by Posterscope India, the OOH brand campaign beats the clutter by fashionably showcasing the new model on the outdoor canvas

Ogilvy promotes Abhik Santara as Head of Office & VR Rajesh named Managing Partner

By M4G Bureau - February 12, 2018

As part of their responsibilities, they will also oversee the growth of our Kolkata offices; also VR will partner Abhik to lead Ogilvy Mumbai

BarTalk India to unveil real-time social display network

By M4G Bureau - February 12, 2018

With influencer marketing at its peak, BarTalk India opens a new world to brands which enables them to connect with millennials and weave their brand story like never before through its automated display platform

Karnataka Talks OOH held in Bengaluru

By M4G Bureau - February 09, 2018

Karnataka Talks OOH conference starts with lamp-lightening by Surendra Shenoy, Principal GM, BSNL Karnataka Circle, Sridharamurthy N S, Sr. DCM, Bengaluru Division, SouthWestern Railway, S Kumar, CMD, Srishti Group, Annie Kumar, Director, Bullseye Media and Vasant Jante, MD of VJ Media Works

Karnataka Talks OOH Conference in Bengaluru today

By M4G Bureau - February 09, 2018

The Conference will bring all key stakeholders on a common platform to address the industry’s common issues in order to draw up a roadmap to resolve the outstanding issues, and identify emerging OOH business growth opportunities in Bengaluru and rest of Karnataka

EDMC extends submission date for Unipole tender

By M4G Bureau - February 09, 2018

The date for allotment of a cluster of 164 unipoles has been extended by one week; the date for opening of technical bid hasn’t been announced

Freshmenu taps into corporates with lip-smacking activation

By M4G Bureau - February 09, 2018

The activities have been designed tactically where the participants nominated by the corporate are asked to finish food in the shortest span and the winner gets Rs 1,000 in their respective Freshmenu account to spend

Karnataka OOH leaders to address critical issues at industry meet tomorrow

By M4G Bureau - February 08, 2018

The business leaders will converge at the Karnataka Talks OOH Conference in Bengaluru on February 9 to address the common industry issues and identify new growth avenues; the Conference will be conducted at Royal Orchid hotel on HAL Airport Road

New Christie Velvet CorePlus LED delivers flexible, value-priced video wall solution

By M4G Bureau - February 08, 2018

The new hardware CorePlus includes a direct mount system, making for quick and easy installation directly onto flat walls?eliminating the need for an additional mounting structure

Karnataka Govt ups the OOH quotient with pan-state campaigns

By M4G Bureau - February 08, 2018

Leading media owning firm Srishti Group has been instrumental in driving the key government’s campaign in Bengaluru and Rest of Karnataka