The OOH initiative in the Latin American city of Managua was aimed at rebuilding the confidence of local citizens, business and community groups.
The media included in the tender covers key locations in the East Delhi Zone such as Mayur Vihar, Vivek Vihar, Akshardham, Anand Vihar
The media include unipoles, overhead signages, public utilities, flyover panels, kiosks etc.
The state government would be presenting new policy guidelines on advertising on public service vehicles (PSVs) to a bench of the Delhi High Court in August....
TDI International which holds the ad rights at this airport is planning to put up digital media assets including 4 video walls
The municipal body has taken the decision in view of the Met department's forecast for weather disturbances in the coming days
USA's premier experiential marketing firm buys leading creative event agency
The TiE50 Technology Awards Program in Silicon Valley recognizes the world's most innovative tech startups
The contracts will be awarded for a three-year period with an extension of two years subject to satisfactory performance of the firm that holds the rights.
The opening day featured the inauguration of the Expo as also an innovative fashion show, among other major attractions
The campaign is executed in Montevideo, Uruguay
By branding entire fleets of autos in a distinct, soft-toned visual identity, the campaign ensures repeated, unavoidable visibility across the...
What sets the execution apart, however, is the use of boxing glove-shaped hand grips, a clever contextual innovation that turns...
The campaign is conceptualised by Ace of Hearts and executed in London
The campaign is conceptualised by TRP and executed in Australia
For OOH to grow and align with the increasingly omnichannel process of media buying, the industry needs to make it...
At the heart of Times Square, the campaign transformed a standard billboard into a live-action experience, featuring actress Charlize Theron...
The company plans to roll out five additional experience centres across major cities as part of its nationwide expansion strategy.
The campaign is executed by WPP Media across Mumbai, also using RoshanSpace Brandcom’s ProDigi TWINN to run 12 creatives with...
In an exclusive interaction with Media4Growth, Kristina Rudoman, Chief Commercial Officer at AllUnite, shares her insights in the context of...
The billboard is executed in Noida
Rishabh Parakh, Director of Operations of SVA Media Consultancy shares insights on inventory expansion, pricing pressure, and digital adoption in...
Opened in 1938, the Saarländisches Staatstheater (Saarland State Theatre) is a cultural landmark in Saarbrücken – the largest city in...
Focused on relatability and relevance, Burger King’s OOH ‘Finished’ ad scored 4.3 Stars with System1
The campaign, produced in partnership with creative agency and OAAA member company Extra Credits Projects, carries Earth Day 2026’s global...