Pankaj Madaan, GM – Marketing, TECNO Mobile India joins esteemed list of OAA 2023 Jury

Pankaj Madaan, General Manager – Marketing, TECNO Mobile India joins the esteemed list of industry leaders as part of the jury for the Outdoor Advertising Awards (OAA) 2023. 

Pankaj has over 18 years of experience in marketing and sales, specialising in brand management, consumer & retail marketing, and digital marketing, as well as channel distribution and sales, corporate sales, bancassurance sales, and direct sales. 

Pankaj believes that OAA is an important platform for recognizing the work done in the Indian OOH space “The Outdoor Advertising Awards (OAA) contest holds significant importance in recognizing works of excellence in the Indian Out-of-Home (OOH) space. It serves as a platform to celebrate and honor outstanding creativity, innovation, and effectiveness in outdoor advertising campaigns. By acknowledging excellence in this industry, the OAA contest not only motivates and inspires professionals but also raises the bar for creativity and pushes the boundaries of what can be achieved in the Indian OOH space. It helps in promoting best practices, encouraging healthy competition, and elevating the overall quality of outdoor advertising in India”. 

In his current role as General Manager of Marketing at TECNO Mobile India, Pankaj leads above and below the line (ATL & BTL) marketing, public relations, digital as well as social and community functions. 

As we inch closer to OAA 2023, Pankaj talks about his expectations from this year’s contest “As we approach this year's contest, my expectations are high for exceptional entries and remarkable achievements in the field of outdoor advertising. I anticipate seeing ground breaking creativity, innovative approaches, and impactful campaigns that captivate audiences and push the boundaries of what is possible in the Indian OOH space. I hope to witness a diverse range of entries that showcase the industry's evolving landscape, reflecting the dynamic nature of advertising and the power of effective communication. Moreover, I look forward to the contest promoting collaboration, knowledge-sharing, and inspiring professionals to strive for excellence, ultimately raising the bar for the entire industry”.