Friday, February 22, 2019

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M4G Bureau

HP’s Vitesh Sharma to speak on green solutions for transit media
HP’s Vitesh Sharma to speak on green solutions for transit media

By M4G Bureau - February 21, 2019

Vitesh Sharma, Country Head for HP Sign & Display business, HP will be addressing the upcoming 1st Transit Media Talks Conference in Mumbai on the theme of ‘Why transit media business must embrace green printing solutions’

Lodha Group checks into Mumbai airport to connect with high-flyers
Lodha Group checks into Mumbai airport to connect with high-flyers

By M4G Bureau - February 21, 2019

In association with Madison Outdoor Media Solutions, an experiential zone was created at the arrival terminal of Mumbai airport

Money4Drive bags bus ad rights in Indore in pact with Proactive In & Out Advertising
Money4Drive bags bus ad rights in Indore in pact with Proactive In & Out Advertising

By M4G Bureau - February 21, 2019

The contract has been awarded for a period of 2 years

Parle Agro signs on Jr. NTR  as new face of Appy Fizz for South
Parle Agro signs on Jr. NTR as new face of Appy Fizz for South

By M4G Bureau - February 20, 2019

This summer, Jr. NTR will be seen as part of the new Appy Fizz campaign in the region

Century Group on board as Associate Sponsor of 1st Transit Media Talks Conference
Century Group on board as Associate Sponsor of 1st Transit Media Talks Conference

By M4G Bureau - February 20, 2019

The conference will be held at Courtyard by Marriott, Mumbai on February 28, 2019

Australia OOH industry net revenues reach A$927mn size in 2018
Australia OOH industry net revenues reach A$927mn size in 2018

By M4G Bureau - February 20, 2019

DOOH revenue accounts for 52.3% of total net media revenue year-to-date

Outdoor LED display market to reach $22.4 bn by 2024
Outdoor LED display market to reach $22.4 bn by 2024

By M4G Bureau - February 20, 2019

Global Market Insights Inc.’s latest research says outdoor LED display market to be driven by growing demand for electronic billboards over printed billboards

Alita Battle Angel unleashed over city scape
Alita Battle Angel unleashed over city scape

By M4G Bureau - February 20, 2019

Active Media Innovations promotes Fox Star Studios’ Alita Battle Angel through tall building wraps and wall paintings in city arterial routes

KEI Industries offers amenities to support Kumbh Mela
KEI Industries offers amenities to support Kumbh Mela

By M4G Bureau - February 19, 2019

The brand has partnered with the UP government to provide better amenities and support at Prayagraj.

PUMA partners with Mary Kom for women's category
PUMA partners with Mary Kom for women's category

By M4G Bureau - February 19, 2019

The boxing icon teams up with the global sports brand to be their newest women’s training ambassador in India

Star India’s Shalini Kumar to address 1st Transit Media Talks Conference
Star India’s Shalini Kumar to address 1st Transit Media Talks Conference

By M4G Bureau - February 19, 2019

Shalini Kumar, VP – Partnerships & Innovation, Star India will speak on ‘What will it take for brands to up the spends on transit media’

Backlite Media, Meraas extend advertising partnership to 4 Dubai OOH destinations
Backlite Media, Meraas extend advertising partnership to 4 Dubai OOH destinations

By M4G Bureau - February 18, 2019

Al Seef, City Walk, La Mer and The Beach to now benefit from the technicolour advertising displays BackLite Media have been bringing to Meraas’ destinations for three years

Laqshya Media Group launches cutting edge OOH planning tool
Laqshya Media Group launches cutting edge OOH planning tool

By M4G Bureau - February 18, 2019

The first of its kind tool called SHARP (Strategic Hyperlocal AI-powered Reach Planner), is a state-of-the-art planning machine learning software for measuring the effectiveness and media value of outdoor campaigns.

Ocean’s 2018 revenues pegged at £62.2 million on pro forma basis
Ocean’s 2018 revenues pegged at £62.2 million on pro forma basis

By M4G Bureau - February 18, 2019

Group EBITDA increased by 4.6% to £19.9 million, on a proforma basis, and £19.3 million on an adjusted basis

Passenger traffic up at Srinagar airport
Passenger traffic up at Srinagar airport

By M4G Bureau - February 18, 2019

Passenger traffic increase at the airport in 2018 is one of the highest in the northern region

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