Polygon's Remi du Preez to deliver Science of OOH keynote at WOO Africa Forum

In OOH News By M4G Bureau - December 19, 2023

At Polygon du Preez is building the largest network of programmatically connected digital OOH screens enabling access to an Africa-wide network for media owners, agencies and advertisers

Outsize OOH returns can be had with just incremental adjustments in spend: study by OMG’s Benchmarketing

In Research By M4G Bureau - December 18, 2023

To fund the increased OOH spend, the analysis primarily recommends budget shifts away from TV and digital

“Dynamic displays can save you money”

In Viewpoints By M4G Bureau - December 12, 2023

In the next ‘Insights @ Digital X’ conversation presented by DDX Asia, the one-stop exhibition of digital display solutions for retail and out-of-home industries, which just concluded its first edition at the Nehru Centre, Worli, Mumbai, Priyashaa Naayan - CEO and Paras Prakash - COO, of Adarth, share their observations on how technology is shaping the dynamics of branding and advertising.

‘Returns from tech investments is a given’

In OOH Solutions By M4G Bureau - December 11, 2023

Taking the audience through some real life scenarios of front-end technology use in retail and setting them against the context of consumer journey, Bhavin Kothari, CIO & Head of Logistics & Supply Chain, ace turtle, made a compelling case for investing in technology during his workshop on ‘How to map ROI for a tech integrated store environment’ at the DDX Asia expo held in Nehru Centre, Worli, Mumbai, on December 8&9, 2023.

DOOH expert Mac Gangam, President, Shenzhen Atenti Technologies conducts workshop at DDX Asia

In OOH News By M4G Bureau - December 11, 2023

Mac holds a detailed workshop on selecting the best digital display solutions at right price

DDX Asia inaugurated at Nehru Centre, Mumbai

In OOH News By M4G Bureau - December 08, 2023

DDX Asia, the one-stop expo of digital display solutions for the OOH and retail businesses, was inaugurated today at the Nehru Centre, Worli, Mumbai, by Pawan Bansal, Chairman - IOAA, Rajneesh Rawat, Managing Director - Origins Group, Sanket Rambhia, CEO - Xtreme Media, and Mac Gangam, CEO - Shenzhen Atenti Technologies.

DDX Asia expo set to kick off at Nehru Centre, Mumbai

In OOH News By M4G Bureau - December 08, 2023

DDX Asia, the one-stop expo of digital display solutions for the OOH and retail businesses, is all set to get going at the Nehru Centre, Worli, Mumbai bringing together cutting-edge solution providers and paving the way for new business opportunities.

XPERIA to participate as exhibitor at DDX Asia

In OOH Solutions By M4G Bureau - December 07, 2023

Experiential OOH agency XPERIA joins the list of exhibitors at DDX Asia, the one-stop expo of digital display solutions for retail and out-of-home industries to be held at the Nehru Centre, Worli, Mumbai on December 8-9, 2023.

Alliance Signotech joins list of exhibitors at DDX Asia

In OOH Solutions By M4G Bureau - December 06, 2023

The company, which supplies digital signage and display systems, will be displaying its product range at DDX Asia, the one-stop expo of digital display solutions for retail and out-of-home industries to be held at the Nehru Centre, Worli, Mumbai on December 8-9, 2023.

Acton Pixel to exhibit LED products range at DDX Asia

In OOH Solutions By M4G Bureau - December 06, 2023

The leading manufacturer of indoor and outdoor LED video walls will display its product range at DDX Asia, the one-stop expo of digital display solutions for retail and out-of-home industries to be held at the Nehru Centre, Worli, Mumbai on December 8-9, 2023.