Madison OOH wins Tata Motors Outdoor AOR

In OOH News By VJ Media Bureau - January 07, 2016

The agency's specialist unit Platinum Outdoor has won the business in a highly contested multi-agency pitch. With an aggressive product pipeline in place till 2020, Tata Motors is currently gearing up for the launch of its recently showcased hatchback- ZICA.

Madison OOH rejigs senior management team

In OOH News By VJ Media Bureau - October 26, 2015

Dipankar Sanyal has been promoted to CEO, Platinum Outdoor, while Jayesh Yagnik takes on the role of COO, MOMS.

Forevermark's black & white campaign breaks clutter

In Campaigns By Jubilee Cardozo - November 26, 2014

The campaign ran for a total of 21 days in Mumbai, Chennai, Delhi, Bengaluru and other key cities

Soumitra Bhattacharya takes over as CEO, Platinum Communications

In OOH News By Bhawana Anand - August 04, 2014

Bhattacharya is operating from the group's Mumbai office

Blenders's Pride - Fashioned OOH

In Gallery By - December 10, 2013

Platinum Outdoor adopted an innovative appoach to display the Blenders Pride Fashion Tour 2012 at Hyderabad airport.

What an Idea on new media!

In OOH News By VJ Media Bureau - July 26, 2013

Executed by Platinum Communications, the initiative had an interesting mix of media across two vehicles that promoted Idea's brand saliency and product highlights.

Puma's Mobium Elite hits market with strategic OOH campaign

In OOH News By VJ Media Bureau - May 06, 2013

The outdoor campaign created high visibility exploring innovative ideas to attract attention and position Puma as a running shoe brand in the market.