Jitendra Chauhan, Parag Desai to address 1st Gujarat Talks OOH Conference on Dec 16

In OOH News By VJ Media Bureau - December 12, 2016

Jitendra Chauhan, Chairman & Managing Director, JadeBlue Lifestyle India Ltd, will deliver the inaugural address on the theme'How OOH industry can contribute to Gujarat's sustained growth & development', and Parag Desai, Executive Director, Sales & Marketing, Wagh Bakri Tea Group, will speak on the theme'In what ways can OOH influence consumer behaviour & preferences in the FMCG space'

Gujarat Talks OOH Conference to debut in Ahmedabad on Dec 16

In OOH News By VJ Media Bureau - November 02, 2016

The regional Talks OOH Conference is being organised in the state of Gujarat for the very first time. Ahmedabad-based Het Graphics has taken up the Title Sponsorship of the event, and Shah Publicity, Sujal Advertisers, Kaushik Outdoors and Chitra are the Associate Sponsors of the event.

Joint effort by all stakeholders of OOH can uplift rural outdoor scenario: Jayesh Yagnik

In OOH News By Nabamita Chatterjee - March 23, 2016

Jayesh Yagnik, COO, MOMS Outdoor, while speaking at the East Talks OOH conference in Kolkata recently highlighted how the rural landscape of the zone can be tapped by the outdoor industry for its growth.

Technology makes OOH wise: Amit Taneja

In OOH News By Nabamita Chatterjee - March 23, 2016

Speaking at the East Talks OOH conference in Kolkata recently, Amit Taneja, Director, Adwise, highlighted that technology is going to be the most important enabler for the growth of OOH in the future.

OOH clutter must be redirected to beautify the city landscapes

In OOH News By Nabamita Chatterjee - March 23, 2016

In the East Talks OOH conference recently held in Kolkata, a panel discussion highlighted the issues of visual pollution created by out-of-home industry and how it can be better managed keeping the city aesthetics in mind.

A ready reference point by OOH industry will justify spends of the brands

In OOH News By Nabamita Chatterjee - March 23, 2016

A panel discussion at East Talks OOH conference held in in Kolkata recently discussed'What will be the key to increase brand spends in eastern market\'.

Collaborative approach from local bodies with IOAA is essential: Indrajit Sen

In OOH News By Nabamita Chatterjee - March 21, 2016

Indrajit Sen, Consultant, IOAA in East Talks OOH conference in Kolkata shares his thoughts the way forward for outdoor industry and the positive steps to be taken for it.

OAAWB is working towards protecting the rights of media owners : Arup Choudhury

In OOH News By Nabamita Chatterjee - March 21, 2016

Speaking at East Talks OOH conference in Kolkata, Arup Choudhury, Secretary, OAA West Bengal shares how the association is taking key initiatives to transform the outdoor industry scenario.

Adopt new and innovative outdoor formats

In OOH News By Nabamita Chatterjee - March 18, 2016

A panel discussion at the East Talks OOH conference in Kolkata, highlighted the industry's need to move beyond the traditional formats and evolve with the times by adopting innovative outdoor media.

Brands should tap the TG of this emerging region: Rajeeb Bhattacharya

In OOH News By Nabamita Chatterjee - March 18, 2016

Speaking at the East Talks OOH conference in Kolkata, Rajeeb Bhattacharya, East & South, Kinetic India highlighted that brands have great opportunity to tap these markets as most of the states in this region are growing at a very rapid pace.