Tata Harrier straight drives into consumer minds

In Campaigns By M4G Bureau - March 20, 2019

The brand opted for the SUV display at South City Mall along with IPL 2019 trophy

90% of transit media printing is on PVC using solvent inks: Vitesh Sharma

In Gallery By - March 18, 2019

Vitesh Sharma, Country Head, HP Sign & Display spoke about the need to adopt green printing solutions by the transit media industry

Mangaluru City Corporation brings down non-commercial outdoor displays

In OOH News By Ria Banerjee - March 14, 2019

The action followed the Model Code of Conduct coming into effect

Broadsign, Starlite Media team up to transform retail centre advertising

In Digital OOH By Rajiv Raghunath - March 13, 2019

Starlite has begun deploying the complete Broadsign Platform to convert its growing network of 6,000 static outdoor ad displays to free-standing digital units and scale quickly with programmatic capabilities

EC sets down OOH display norms for political campaigns

In OOH News By Bhawana Anand - March 11, 2019

The Election Commission has urged the use of eco–friendly materials and banned featuring any images of serving defence personnel in the OOH displays

Startup company Litcabs goes big on Mumbai’s Kaali-Peeli taxis

In OOH News By M4G Bureau - March 05, 2019

Over 8,000 of these taxis in the city will be outfitted with taxi top advertising displays with the first 350 hitting the streets of Mumbai this week

90% of transit media printing is on PVC using solvent inks: Vitesh Sharma

In OOH Solutions By Bhawana Anand - March 04, 2019

Vitesh Sharma, Country Head, HP Sign & Display spoke about the need to adopt green printing solutions by the transit media industry

HP’s Vitesh Sharma to speak on green solutions for transit media

In OOH News By M4G Bureau - February 21, 2019

Vitesh Sharma, Country Head for HP Sign & Display business, HP will be addressing the upcoming 1st Transit Media Talks Conference in Mumbai on the theme of ‘Why transit media business must embrace green printing solutions’

Outdoor LED display market to reach $22.4 bn by 2024

In Research By M4G Bureau - February 20, 2019

Global Market Insights Inc.’s latest research says outdoor LED display market to be driven by growing demand for electronic billboards over printed billboards

Backlite Media, Meraas extend advertising partnership to 4 Dubai OOH destinations

In Digital OOH By M4G Bureau - February 18, 2019

Al Seef, City Walk, La Mer and The Beach to now benefit from the technicolour advertising displays BackLite Media have been bringing to Meraas’ destinations for three years