'Railway media ensures maximum consumer connect for advertising brands'

In Viewpoints By M4G Bureau - August 11, 2015

Srishti Communications holds ad rights on railway media in a large number of cities. S Kumar, Founder and Managing Director of the firm, believes that advertising brands will profit the most by using railway media to connect with a wide cross-section of people. Kumar shares his views in an interview to Rajiv Raghunath. Edited excerpts:

Shiva Ads secures exclusive ad rights on BMTC buses

In OOH News By VJ Media Bureau - July 20, 2015

The ad space on the BMTC fleet comprising 2,000 buses covers an area of close to 160,000 sq. ft.

Srishti Communications grows market presence with ad rights at New Delhi Rly Stn

In OOH News By VJ Media Bureau - July 09, 2015

The OOH firm recently bagged the ad rights on the Paharganj side of New Delhi Railway Station in an open tender for a period of three years

Srishti Group bags ad rights at Belgaum, Hospet & Hubli rly stations

In OOH News By VJ Media Bureau - July 07, 2015

Founder Director S Kumar says the win deepens Srishti Group's footprints in the South, especially in Tier II & III cities where business growth opportunities are growing

BMRC invites bids for ad rights on Reach–2 & Reach 4-A lines

In OOH News By VJ Media Bureau - March 25, 2015

Bangalore Metro Rail Corporation Ltd (BMRCL) has invited bids for selection of a licensee for advertisement on piers and portals from Magadi Road Metro Station to Mysore Road Metro Station along the Reach-2 of Namma Metro Stations and Banashankari Metro Station to Yelachanahalli Metro Station along the Reach 4A of Namma Metro Stations

Bright Outdoor acquires ad rights on Mumbai Monorail media

In OOH News By VJ Media Bureau - January 29, 2015

The OOH firm has acquired ad rights on the entire lot of pillars supporting the Monorail as well as stickers and handles inside the coaches

DMRC invites bids for ad rights on outside civil structures

In OOH News By Bhawana Anand - January 29, 2015

The advertisements are allowed on all locations in between stations on piers, viaducts, bridges, retaining walls, exterior walls of stations and other civil structures - excluding inside stations

Ambala Division of NR invites EOI for ad rights at stations

In OOH News By Bhawana Anand - January 12, 2015

Interested parties should have a minimum experience of two years in the field of advertising

Amazon India boards DMRC Line 2 to connect with youth

In OOH News By Bhawana Anand - January 12, 2015

EG Communications holds the ad rights on Line 2 that sees around 15.40 lakh commuters travel every day

TDI International India bullish on DMRC media

In OOH News By Bhawana Anand - January 05, 2015

Starting with ad rights on the DMRC Red Line, TDI International India has gone on to hold rights on three different lines. The firm believes that the metro media will become a preferred option for advertising brands in the coming times.