Frooti spreads a fresh n juicy flavor via OOH

In OOH News By VJ Media Bureau - April 30, 2013

Splashed on more than 10 media formats and 1000 media, Posterscope created an innovative and high impact campaign for Frooti.

NDMC invites bids for 133 Unipole in its jurisdiction

In OOH News By VJ Media Bureau - April 18, 2013

The North Delhi Municipal Corporation rolls out tender for Unipole formats situated in key locations of North Delhi.

Northern Railway calls for two bids for five years

In OOH News By VJ Media Bureau - April 18, 2013

The media properties include display on different formats such as hoardings, display boards, glow signs, lollypop displays, unipoles, pole kiosks etc.

Dollar's strong bond with OOH

In Viewpoints By M4G Bureau - March 25, 2013

The innerwear brand has used outdoor advertising in many innovative and interesting ways to push its varied products. Outdoor Asia chats up with Bidyut Nath, Head - Advertising, Dollar Industries, to learn more about the brand's OOH advertising plans for the East zone.

Being Human edify values through OOH

In Viewpoints By M4G Bureau - March 10, 2013

The brand's new outdoor campaign developed by advertising agency Pulp, features various values of life to endorse Being Human's flagship store in Mumbai. Outdoor Asia chats with Gautam Kohli, Founder of Pulp, to understand the depth of the campaign.