Campaigns

Namaste India challenges a Sumo on the OOH canvas

The creative exemplifies the brand’s ‘power packed’ offering, targeting the growing band of health-conscious consumers; the outdoor sites have been directly traded by different media owners

Published

November 23, 2017

M4G Bureau

Kanpur-based Namaste India has entered Delhi market with the rollout of a bright and cheerful outdoor campaign that showcases the milk brand.

The brand opted for a bit of humour on the OOH canvas to draw consumer attention to its offering.

Deployed across Delhi, the outdoor sites have been directly traded by different media owners.

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