BIG FM aims to create a solution-based approach by adding measurable, tech driven and programmatic digital OOH and traditional OOH advertising to its portfolio, reinforcing its...
Two-thirds of the people exposed to OOH ads say these ads influence where they go, what they do, and where they stay.
According to the study OOH stands out with a significant 13.3% increase in ad awareness compared to digital media, TV and C
VERTIQ is one of Ahmedabad’s largest vertical digital screens
The company's recent tender wins will add to its existing network, serving key regions from its offices in Delhi, Gurgaon, and Chandigarh.
DOOH in Australia continues to dominate, now accounting for 76.3% of the total net media revenue year-to-date, up from 74.5%* last year.
The agency’s ongoing trajectory remains unabated, marked by a surge in brand campaign awards, market expansion, and investment in expert talent.
This marks the second consecutive term Chitra Painters has been awarded this railway tender.
The tender specifically covers four underground stations: Medical College, Agra College, Raja Ki Mandi, and R.B.S College.
Under this partnership, Signpost India will exclusively manage advertising across Cityflo's expanding fleet, currently operating in Mumbai, Hyderabad, Delhi NCR, and select emerging metros.
Strategic placement of these billboards in high-traffic areas, as seen with the bustling street scene captured at night, ensures maximum...
The campaign creatives feature actresses Tamannaah Bhatia and Diana Penty, who headline the series.
The campaign is live across 40 Indian cities
The campaign built intrigue with hard-hitting messages such as “Atul’s wife is missing…” and “Nikhil’s wife is missing…” splashed across...
These crisp, real-world prompts are paired with bold, minimal visuals like a runner mid-stride or a person stretching to instantly...
The Forum is being held from November 5-7.
The installation is placed at Carter Road in Mumbai
In the interim, Manish will also continue to lead the Digital & Technology mandate until a new leader is announced.
The initiative aims to streamline enforcement, ensure compliance with local advertising rules, and increase revenue collection.
The rights have been awarded by Northern Railways
These installations wrap around digital screens and feature sensory elements, including an atomiser that releases fragrance for passersby, transforming store...
Brought to life at Baoshan No.2 Central Primary School in Shanghai, the playground turns every LEGO-inspired shape into a tool...
The campaign is executed in partnership with OMD Singapore and Moove Media
The campaign transforms 40 of Kolkata’s iconic yellow taxis into moving canvases, each showcasing artwork that captures the spirit of...
The Forum is organized in partnership with the Korea Out of Home Advertising Association (KOOHA) headed by Chairman Chang Hoon...