Darren Jacobs and Dan Sands arrive at Zitcha as EMEA Sales Directors
The new ad byelaws, awaiting state government nod, is expected to pave the way for larger roadside outdoor dislays
UK Deaf Sport will receive airtime across Ocean's DOOH portfolio in the UK
The rights have been awarded by Southern Railway for a period of 5 years
WOO Chief Operating Officer Mark Flys says: “Our work in helping members exchange ideas and insights, learn from each other's experiences and share best practiceâ€
The OOH firm states that the vantage location of the unipole sites, and their high visibility, make for strong business prospects
“The Future Leaders program is a shining example of the type of initiatives we're championing to future-proof OOH," says Anna Bager, President & CEO of OAAA
LIVE BOARD and News Technology Co. transform Tokyo's taxis into dynamic ad canvases, connecting brands with 7.7 million passengers a month.
Unveils two new screens in Dublin, partnering with Micromedia
Equity shares listed for dealings with effect from Feb 14
The campaign is conceptualised and executed by WPP Media
To promote its new sleep-focused gym class, the brand turns a billboard into a real-life bed installation.
The quick commerce brand turns a familiar “pencil…cancel” rhyme into a playful OOH conversation about everyday convenience.
The installation at The Shops at Columbus Circle recreates an iconic moment from Super Mario 64, and runs until March...
The campaign is conceptualised by Courage in Canada
Held under the theme “The Bold Front,” day 1 of the conference had conversations around how human creativity and intelligent...
As part of the Media4Growth series dedicated to gender inclusivity in OOH on account of Women’s month, Seema Jain, AVP-...
The amendment empowers municipal bodies to regulate outdoor advertising and collect fees on hoardings and billboards.
March - the month that heralds the arrival of spring and summer, a month that also celebrates women. While March...
The report highlights digital transformation, regional expansion, and programmatic innovation as key drivers shaping the country’s OOH ecosystem.
New research from OAAA and Winterberry Group highlights how proximity, digital integration, and omnichannel planning are strengthening OOH’s role in...
Vipul Mathur, CBO, Raymond Lifestyle Ltd, shares how outdoor advertising is evolving into a hyperlocal retail driver for the brand’s...
The streaming platform uses the architecture of a DOOH site to recreate the thrill of an F1 turn.
Abhishek Malik, Associate Director – Creative and Social, Shaadi.com, shares insights on how the brand builds hyperlocal OOH campaigns, uses...
The recent announcement by the Karnataka and Andhra Pradesh governments regarding banning social media usage by children below 16/13 years...