Bids to be submitted by October 21, 2022
Media4Growth reached out to leading OOH company Prakash Arts to get their take on the ban on flex by the AP government. H V Surendranath, COO...
The ban applies to both manufacturing and use of plastic flex within AP and it remains to be seen how this will impact the OOH industry...
The opportunities include adoption of REVEZ's Metaverse, Augmented Reality, Mixed Reality, Virtual Reality, and suite of cutting-edge technologies with 5G ready capabilities as part of Stellar...
Advertising paused on the screens
The Spanish OOH sector has shown exceptionally strong recovery following COVID and the market has the right dynamics for Wildstone's continued rapid growth, says Damian Cox,...
These developments could catapult transit media business to a higher plane
Junaid Shaikh, Managing Director of Roshanspace Brandcom, shares with N Jayalakshmi his insights on how and why it's important to have the right skill sets in...
In a process of continual improvement, the collaborative and agile alliance between Pernod Ricard and JCDecaux will help accelerate the development of new data-related features and...
As OOH gets ready to embrace new dynamics, enabled by digital technologies and emerging advertiser needs, is the industry empowered with the right skills to match...