Infrastructure development, rail expansion, EV promotion among factors that could help drive OOH/DOOH growth
The conference will take place during February 15-17 in Dubai.
Q4 2022 saw 30.2% increase in net media revenue year-on-year, posting $329.7mn
Rankin, Piccadilly Lights and BFI IMAX lead the commemorations
The United brings together four premier digital advertising screens in the top three locations across three key global cities in the United Kingdom and the United...
OOH Capital will conduct research to provide insights associated with both programmatic and non-programmatic transactions in key markets across the globe.
“JCDecaux has supported major causes for a number of years globally and currently contributes to the promotion of 14 of the 17 SDGs,†says Jean-Charles Decaux,...
However, in the absence of a common currency for audience metrics, and lack of customised media packages, especially for DOOH, 'The Southern Advantage' may not be...
Vince Cubbage, Interim CEO, Volta, says, “Both Volta and Shell have a demonstrated ability to meet the changing needs of customers, and this acquisition will bring...
Siddalingappa B. Pujari, Managing Director, Karnataka State Marketing Communication & Advertising Ltd shares his perspectives on 'How OOH can be pivotal to Govt communications outreach'.